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Branding | Marketing | Positioning | Consumer Behaviour  Part 2 | Dr  Vivek Bindra
 
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In this video Dr Vivek Bindra explains about Consumer Behaviour. He explains in details about how a businessman can improve his sales by understanding the consumer behaviour. He shares different case studies in this video to explain about consumer behaviour. Watch this video till the end to know all the details. To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation.
What is Marketing & Brand Strategy ? : Digital Marketing Trends
 
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What is branding? As creators, we want to think it’s about us, our brilliant talent, our skills we’ve perfected over the years — all these magical things: color, space, shape, tension, harmony, typography, beauty, simplicity. Then why do certain brands become great brands? Brands that: • connect, • resonate • and spread like wildfire... Social Media Branding Strategies Every Business Should Follow 71 percent of brands plan to invest more heavily in social media in the coming year to reach new followers and build brand reputation. Build your own brand using these strategies 1. Choose The Right Networks It’s very tempting to jump on all social media platform but every social media channel is not the right one for you. Your job is to find the channel that align with your brand’s image. If you are a B2B business then channel like Tumblr is not for you. Tumblr’s primary demographic is teens and people in their early twenties. A better option would be LinkedIn since it’s a B2B network that attracts business owners. 2. Don’t Overlook Visual Branding If each of your profiles looks like they’re owned by a different company, it creates a disconnect for your users. You want your branding to be consistent across all channels. This will help people immediately recognize your company Choose a color palette Use the same logo/avatar Filter carefully Create templates 3. Provide valuable and shareable content Every single piece of content you share should support your brand image. Figure out which content is most likely to gain visibility on your social networks. Don’t be afraid to use visual content. Articles with images receive 94 percent more views. 4. Connect With Influencers A good way to achieve faster results and amplify your social media branding efforts is to build relationships with influencers. Influencer marketing allows you to piggyback off the audience that established people in your industry have already built tag : - branding strategies marketing, digital marketing strategy branding and marketing strategy marketing communication strategy premium brand marketing strategy brand development strategy brand building strategy corporate branding strategy branding a product branding your business branding strategies in marketing How to Develop Your Brand Strategy 5 Effective Brand Building Strategies to Attract Customers business - The Basics of Branding Digital Marketing Strategy
Views: 4019 Weekly Marketing Tips
Tips for Writing Articles to Build Your Brand
 
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If you're looking for free or inexpensive ways to build awareness for your personal brand or business brand, watch this video! Lisa shares tips on how to write an article, and where to submit it to position you as an "expert" in your industry, and drive traffic to your website. If you find the info helpful, please click the "Like" icon below the vid and/or post a comment. Enjoy!
Views: 1354 Lisa Orrell
Marketing and Branding-What is brand strategy?
 
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Marketing and Branding-What is brand strategy? http://www.StPaulMarketingTeam.com Call Today for a FREE Consultation (651) 731-0768 Sue from the St. Paul Marketing Team explains what a brand strategy is. Click here to see the blog about this article Marketing And Branding Secrets That Your Upline May Try To Keep From You! http://www.stpaulmarketingteam.com/blog/post/3328526 St.Paul Marketing Team helps businesses capitalize on the massive shift happening right now in their industry. If you are depending on old media and currently using the newspaper, yellow pages, postcards, or space ads for your business. You run the risk of being crushed by your competition. We are here to make sure that doesn't to you! The Saint Paul Marketing team can help you with our silver platter services: video marketing, photography, directories, graphic design, web design, articles, SEO, social media, pre-developed niche sites and much more! Let the St. Paul Marketing Team help you dominate your local market online and stand out from the crowd! We are here to help grow your business to the next level. Let our Internet marketing professionals help you crush the competition, while we drive the traffic to you. Check us out at: http://www.StPaulMarketingTeam.com The St .Paul Marketing Team offers incredibly unique and EXCLUSIVE online exposure packages. Your business will increase its online exposure as well as dominate the search engines using effective video marketing techniques. Woodbury video marketing Woodbury search engine optimization Woodbury SEO Woodbury social media, Woodbury online marketing Woodbury internet marketing Woodbury Graphic Design Woodbury Web design Woodbury Online Company Woodbury SEO Services Woodbury Website Marketing Google Plus Article Creation and Distribution Local Business Search Optimization Local Maps SEO Marketing and Branding-What is brand strategy? http://www.StPaulMarketingTeam.com Call Today for a FREE Consultation (651) 731-0768
Views: 13558 stpaulmarketingteam
Brand Name vs. Generic
 
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What is the difference between brand name and generic products? AsapTHOUGHT TASTE TEST: https://youtu.be/rYmon9AO1os Subscribe for more: http://bit.ly/asapsci Written by Mitchell Moffit, Gregory Brown, Amanda Edward and Rachel Salt GET THE ASAPSCIENCE BOOK: http://asapscience.com/book/ FOLLOW US! Instagram and Twitter: @whalewatchmeplz and @mitchellmoffit Clickable: http://bit.ly/16F1jeC and http://bit.ly/15J7ube AsapINSTAGRAM: https://instagram.com/asapscience/ Facebook: http://facebook.com/AsapSCIENCE Twitter: http://twitter.com/AsapSCIENCE Tumblr: http://asapscience.tumblr.com Vine: Search "AsapSCIENCE" on vine! SNAPCHAT 'whalewatchmeplz' and 'pixelmitch' Created by Mitchell Moffit (twitter @mitchellmoffit) and Gregory Brown (twitter @whalewatchmeplz). Send us stuff! ASAPSCIENCE INC. P.O. Box 93, Toronto P Toronto, ON, M5S2S6 Reference / Further Reading [1] http://www.ncbi.nlm.nih.gov/pmc/articles/PMC1852907/ [2] http://pubchem.ncbi.nlm.nih.gov/compound/ibuprofen [3] https://en.wikipedia.org/wiki/Ibuprofen_brand_names [4] https://www.cadth.ca/generic-drugs/similarities-and-differences-between-brand-name-and-generic-drugs [5] http://www.capsugel.com/media/library/excipient-requirements-in-the-formulation-of-solid-oral-drug-forms.pdf [6] http://www.fda.gov/Drugs/ResourcesForYou/Consumers/QuestionsAnswers/ucm100100.htm [7] https://advil.net.au/what_is_pain/difference.html [8] http://www.ncbi.nlm.nih.gov/pubmed/26455677 [9] http://www.ncbi.nlm.nih.gov/pubmed/26132680 [10] https://www.sciencebasedmedicine.org/generic-drugs-are-they-equivalent/ [11] http://www.ncbi.nlm.nih.gov/pubmed/26561521 [12] http://www.ncbi.nlm.nih.gov/pubmed/26620809 [13] http://www.ncbi.nlm.nih.gov/pubmed/23700299 [14] http://www.ncbi.nlm.nih.gov/pubmed/25222387 [15] http://www.ncbi.nlm.nih.gov/pubmed/22174986 [16] http://www.huffingtonpost.com/2015/02/22/generic-prescriptions_n_6730194.html [17] http://www.businessinsider.com/generic-drugs-vs-brand-name-2014-5 [18] http://link.springer.com/article/10.1007%2Fs40261-015-0351-1 [19] http://www.hindawi.com/journals/jtrans/2011/480642/ [20] http://www.scientificamerican.com/article/whats-the-difference-betw-2004-12-13/ [21] http://www.cbsnews.com/news/viagra-to-go-generic-in-2017-according-to-pfizer-agreement/ [22] http://www.salk.edu/about/history-of-salk/jonas-salk/ [23] http://jama.jamanetwork.com/article.aspx?articleid=181562
Views: 3800779 AsapSCIENCE
Ryan Learns Experiential Marketing: Ryan Learns Something Episode 6
 
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Ryan has $15,000 to learn everything he can about marketing and branding. In Episode 6 of Ryan Learns Something, Ryan learns about experiential marketing. Follow Ryan's journey by subscribing to our YouTube channel: http://www.youtube.com/degreed?sub_confirmation=1 In his ongoing pursuit of branding and marketing expertise, Ryan tackles a hairy topic: guerrilla marketing, aka experience, experiential, or engagement marketing. He reads a few chapters in some books on experiential marketing, but soon ditches those to explore the best-of on YouTube: flash mobs, punny pranks, and travel stunts. Ryan then embarks on a short journey to Los Angeles, to explore the roots of guerrilla marketing—graffiti—and to meet with BeCore (after some chicken and waffles, of course) one of the leading experiential marketing agencies in the country who specialize in building branded experiences for our most beloved brands (think Nike, RedBull, and MTV). They share their expertise with Ryan, teaching him about their process, how they measure success, and the biggest questions brands should be asking before they do their own experiential campaign. Finally, Ryan finds out what it’s like to do his own experiential marketing experiment- when he puts on a gorilla suit and takes to the city with a hoverboard and a little red wagon. Get access to Ryan's learning pathway with all the resources he used to learn in this episode: https://degreed.com/ryanlearns About Ryan Learns Something: What can one person really learn on their own? Degreed has given Ryan $15,000 to learn everything he can about marketing and branding. In each episode, Ryan dives deep into a topic, meets experts, gets his hands dirty, and learns from the best education content available as he explores what it really takes to learn something. Follow along with Ryan's journey by subscribing to our YouTube channel: http://www.youtube.com/degreed?sub_confirmation=1 Watch more Ryan Learns Something: Episode 1: Ryan Learns How to Name Things: https://youtu.be/CKTT0h6n0fc Episode 2: Ryan Learns Voice Acting: https://youtu.be/AlhY-3jbWPg Episode 3: Ryan Learns About Brand Identity: https://youtu.be/eX39RNrx-eQ Episode 4: Ryan Learns About Market Research: https://youtu.be/7Kzgp_mmLuQ Episode 5: Ryan Learns About Online Marketing: https://youtu.be/fmfnYk37hlU Episode 7: Ryan Learns About Storytelling: https://youtu.be/ghOQCEZi2kY Episode 8: Ryan Learns How to Build a Tribe: https://youtu.be/2vgvtYnUFl4 Episode Credits: Special Thanks to: -The team at BeCore Learner, Director of Photography, Videographer: Ryan Baylis Producer: David Milton Johnson Producer: Caitlin Probst Assistant Producer: Cate Williams Art Direction: David Milton Johnson Designer: Caroline King Motion Graphics: Adam Forbes Sound: TJ Nokleby Ryan’s Learning Resources: Books: Guerrilla Marketing: Cutting-edge strategies for the 21st century: https://www.amazon.com/Guerrilla-Marketing-Cutting-edge-strategies-Levinson/dp/B00DO8WQF2 Experiential Marketing: https://www.amazon.com/dp/1119145872/ref=cm_sw_r_tw_dp_x_6OEezbFMBQ1N4 Winning the Story Wars: https://www.amazon.com/dp/1422143562/ref=cm_sw_r_tw_dp_x_9OEezb2D3Y3JM Contagious: Why Things Catch On: https://www.amazon.com/dp/1451686579/ref=cm_sw_r_tw_dp_x_bPEezbF6J0SGC Classes: Guerrilla marketing school on Udemy: https://www.udemy.com/guerrillamarketingschool/ Videos: How to Get Your Ideas to Spread: https://www.youtube.com/watch?v=xBIVlM435Zg Podcasts: The Fizzle Show, Episode 89: Zero Budget Marketing: https://itunes.apple.com/us/podcast/zero-budget-marketing-growth/id656726654?i=1000351335637&mt=2 CES 2015: The Convergence of Advertising and Experiential Marketing: https://itunes.apple.com/us/podcast/convergence-advertising-experiential/id945694183?i=1000326164858&mt=2 Articles: http://www.fastcocreate.com/3023156/viral-alien-jellyfish-actually-a-guerrilla-marketing-hoax-if-you-can-believe-that http://adage.com/article/agency-news/experiential-marketing-measured/291972/ http://www.adweek.com/news/advertising-branding/5-experiential-marketing-activations-sxsw-you-need-see-170242 http://learn.infusionsoft.com/marketing/advertising/guerrilla-marketing-strategies-for-small-businesses/ Episode Research: http://www.billboard.com/artist/303280/gwen-stefani/chart http://www.chiquitabananas.com/kids-child-bananas/fun-chiquita-quiz.aspx https://www.amazon.com/Experiential-Marketing-Secrets-Strategies-Greatest/dp/B01E1T0K3C https://www.youtube.com/watch?v=316AzLYfAzw http://www.popsci.com/science/article/2011-01/fyi-how-much-can-human-body-sweat-it-runs-out http://www.atlasobscura.com/articles/in-a-city-of-murals-the-simplest-one-stands-out https://en.wikipedia.org/wiki/Roscoe's_House_of_Chicken_and_Waffles About Degreed: Degreed is a platform built to help you take advantage of ALL your learning, from any source, like the stuff you just learned in this episode. Find out more about Degreed here: http://goo.gl/iKOMXo
Views: 168886 Degreed
Secret Formula of Sales and Marketing  | Consumer Behaviour  | Dr Vivek Bindra
 
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In this video Dr Vivek Bindra explains about Consumer Behaviour. He explains in details about how a businessman can improve his sales by understanding the consumer behaviour. He shares different case studies in this video to explain about consumer behaviour. Watch this video till the end to know all the details. To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation.
बिना खर्चा किये Brand Viral कैसे करें | Must Watch 5 Tips By Dr Vivek Bindra |
 
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In this Video, Dr. Vivek Bindra reveals the secret of Brand Equity, Brand Positioning and its significance. He states the importance of brand significance and brand preference. He poignantly outlines the difference in brand equity of 2 iconic leaders in this country namely, Rahul Randhi and Narendra Modi. He highlights how both leaders have their cult status and how regional branding also plays a pivotal role in elections. He compares the brand positioning of 2 leading soft drink giants in India, namely Coke and Thums Up and points out the difference in their brand positioning. He also clarifies his branding and positioning status in the market. Watch this iconic video in full to know more. To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation.
Article Marketing Secrets
 
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Frank Furness shares strategies to write articles anduse them for branding, marketing and selling http://www.frankfurness.com Distributed by Tubemogul.
How to boost a brand in an emerging market? | Dr. Nirmalya Kumar | TEDxGateway
 
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Dr. Nirmalya Kumar talks about how to boost a brand in an emerging market. Nirmalya Kumar has taught at Harvard Business School, IMD-International Institute for Management Development in Switzerland, and the Kellogg School of Management at Northwestern University. He is currently a Professor of Marketing and Co-Director of Aditya Birla India Centre at London Business School. Kumar has served as a consultant to over 50 Fortune 500 Companies, worked on the board of five Indian firms, and has published six books -- including, most recently, India Inside: The emerging innovation challenge to the West. In 2011, Thinkers50 named him number 26 of the “50 most influential management gurus.” Dr. Nirmalya Kumar is Member – Group Executive Council at Tata Sons. He reports directly to the Chairman of the $100 billion plus Tata group and is responsible for group strategy. Previously, he was professor of marketing at the London Business School and also taught at Columbia Business School, Harvard Business School, IMD (Switzerland) and Northwestern University (Kellogg School of Management). Dr. Kumar has written seven books, including Marketing as Strategy and India Inside. He has also published several articles in Harvard Business Review and many other leading academic journals. As a consultant, he has worked with more than 50 Fortune 500 companies in 60 different countries as well as served on several boards of directors. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx
Views: 8839 TEDx Talks
Ryan Learns Market Research: Ryan Learns Something Episode 4
 
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Ryan has $15,000 and 6 months to learn everything he can about marketing and branding. In Episode 4 of Ryan Learns Something, Ryan learns all about market research. He learns the basics from books, audio books, and articles before meeting up with marketing research expert, Jeff Brazell, to learn how research and data can help companies answer their biggest questions. Ryan then meets up with the CEO of Chapul, a Utah company that used market research to help them create a new niche market and do something pretty crazy: get people to eat crickets. Ryan volunteers to help Chapul do some new market research to find out what kids think of the Chapul bar flavors, and reports his findings. About Ryan Learns Something: What can one person really learn on their own? Degreed has given Ryan $15,000 and 6 months to learn everything he can about marketing and branding. In each episode, Ryan dives deep into a topic, meets experts, gets his hands dirty, and learns from the best education content available as we explore what it really takes to learn something new. Follow along with Ryan's journey by subscribing to our YouTube channel: http://www.youtube.com/degreed?sub_confirmation=1 Be the first to get exclusive content, extras, new episodes, and access all of Ryan's learning resources: https://degreed.com/ryanlearns Watch more Ryan Learns Something: Episode 1: Ryan Learns How to Name Things: https://youtu.be/CKTT0h6n0fc Episode 2: Ryan Learns Voice Acting: https://youtu.be/AlhY-3jbWPg Episode 3: Ryan Learns About Brand Identity: https://youtu.be/eX39RNrx-eQ Episode 5: Ryan Learns About Online Marketing: https://youtu.be/fmfnYk37hlU Episode 6: Ryan Learns About Experiential Marketing: https://youtu.be/pJNiBoM5RMA Episode 7: Ryan Learns About Storytelling: https://youtu.be/ghOQCEZi2kY Episode 8: Ryan Learns How to Build a Tribe: https://youtu.be/2vgvtYnUFl4 Episode Credits: Special Thanks to: -Jeff Brazell, the Modellers -Kimberly Anderson, Pegus Research -Pat Crowley, Chapul Learner, Director of Photography, Videographer: Ryan Baylis Producer: David Milton Johnson Producer: Caitlin Probst Assistant Producer: Cate Williams Art Direction: David Milton Johnson Designer: Pam Wilcken Designer: David Milton Johnson Designer: Caroline King Motion Graphics: Adam Forbes Sound: TJ Nokleby Ryan’s Learning Resources: Predictably Irrational (Audible): http://www.audible.com/pd/Science-Technology/Predictably-Irrational-Audiobook/B002V0GCE0 Blue Ocean Strategy: https://www.blueoceanstrategy.com/ Influence: https://www.amazon.com/Influence-Psychology-Persuasion-Robert-Cialdini/dp/006124189X Buyer Personas: https://www.amazon.com/Buyer-Personas-Customers-Expectations-Strategies/dp/1118961501 Marketing Research (Seventh Edition): https://www.amazon.com/gp/offer-listing/0133074676/ref=dp_olp_used?ie=UTF8&condition=used Seven Summits of Marketing Research: https://www.researchgate.net/publication/262971937_Seven_Summits_of_Marketing_Research Episode Research: Crystal Pepsi: https://www.change.org/p/pepsico-bring-back-crystal-pepsi-11 http://www.businessinsider.com/biggest-product-failures-in-business-history-2014-7 Henry Ford https://hbr.org/2011/08/henry-ford-never-said-the-fast http://time.com/13549/the-10-worst-product-fails-of-all-time/ The minivan: http://www.smithsonianmag.com/arts-culture/the-minivan-turns-30-9706409/?no-ist The minivan http://gizmodo.com/30-years-ago-today-chrylser-invented-the-minivan-and-1457451986 General Mills Cereal http://blog.generalmills.com/2015/06/a-big-commitment-for-big-g-cereal/ The trapper keeper http://mentalfloss.com/article/52726/history-trapper-keeper The minivan http://archive.fortune.com/magazines/fortune/fortune_archive/1994/05/30/79354/index.htm Market research industry size: https://www.esomar.org/uploads/industry/reports/global-market-research-2014/ESOMAR-GMR2014-Preview.pdf Apple’s 1984 ad: http://appleinsider.com/articles/12/07/31/apple_doesnt_rely_on_market_research_says_marketing_chief_phil_schiller Apple’s 1984 ad: http://mentalfloss.com/article/29867/how-apples-1984-ad-was-almost-canceled Segway https://woolmilk.wordpress.com/2012/05/03/segway-inc-analysis-of-an-innovation-that-failed-to-commercialize/ About Degreed: Degreed is a platform built to help you take advantage of ALL your learning, from any source, like the stuff you just learned above. Find out more about Degreed here: http://goo.gl/iKOMXo
Views: 132230 Degreed
How to Create a Personal Brand and Get Noticed | Secrets Behind the "Neil Patel" Personal Blog
 
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On this week's Q&A Thursday, I'm explaining why I started a personal blog at NeilPatel.com ►►Subscribe here to learn more of my secret SEO tips: https://goo.gl/ScRTwc Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog Kissmetrics is a corporate blog. I don't own it; I raised venture capital. Crazy Egg isn't a personal blog either. With Quick Sprout I ended up creating a business around it, and then I'm like you know what, I want a personal blog that sticks with me for life. Funny, Neil Patel turned into Neil Patel Digital which is my agency, so now I don't have a personal blog anymore. But most people don't know if they want a corporate blog or a personal one. And here's the mistake that I learned. If you want to sell a company, you're better off creating a corporate blog. If you're a serial entrepreneur and you want to tap your audience because you keep creating businesses in the same niche, you're better off with a personal blog because you can keep building up that business. Or a new business, and then once it gets to a decent size and it's self-sustainable you can do other marketing channels or build up its blog. I'm a big believer that a personal blog for serial entrepreneurs is something that everyone has to have; it's more important than a corporate blog. That's how I got my start. I didn't want to create a blog. I was like I want a place where I can keep going and marketing to the audience. The global digital advertising business is multi-billion if not hundreds of billions, right? I don't know what the exact number is, but Spend is over probably $100 billion a year. It gets down to how big the market is. Because you're never going to take 100% of it, you're only going to take a fraction of it. And for me, if I got 1% of the digital marketing industry, I wouldn't care, I'm rich, I'm a billionaire, right. And I'm not doing this for money. I want to create the largest marketing technology company in the world. I don't have a goal for what I want to buy, I don't care for homes or cars, and you know that. For me, I want to create the biggest company. And it's kind of like a sport in and of itself, it's the scoreboard, and I want the highest score. I don't have a company I've created that's in the billions yet. You know, there's a lot of companies like Adobe where they have marketing components, and they're bigger. If you look at Google, they're focused on marketing; they're $700 billion, Facebook is $500 billion I think currently. Either way, they're all large corporations. I have a long way to go. And that's why I built up the Neil Patel audience because I'm like if I can build this big community of marketers, I can keep going after them. See everyone talks about Instagram and Facebook, Pinterest, but you know what, Facebook changes their algorithm and then you're in trouble, and then you get half the traffic. Same with YouTube, same with Instagram. With my blog and my audience, it's my email list, I control it. Yeah, sure, maybe I'll get a little bit less traffic because Google adjusts their algorithm. Or Facebook adjusts something. But I'm still in control. It's my platform; no one can shut me down the next day. And that's why everyone should create a personal blog and start a personal brand. The way to build your brand is simple. You have to grind. Three years of writing amazing content, and then just going out there and trying to outrank everyone. And it was a really simple process; I went to SEM Rush, I typed in every single competitor, I looked at their most popular content. It shows it by traffic. I took those articles, and then I put them into ahrefs, and I sorted them by which ones had the least amount of backlinks, and I wrote better versions of all of them. And that's how my traffic grew. Because I'm like wait, these are the articles that get the most traffic, yet they're the least competitive because people barely built any links from, let me just go and write better versions of them that are updated and more thorough. After years of doing that, that's how you get a lot of traffic. My buddy Mike, who runs Dr. Axe, did a similar strategy, and that's how they got to over 20 million visits a month. So by building a personal brand, building loyalty, it's easier to get people to come back and build a massive audience. If you need help with online marketing or branding leave a question in the comments below and I'll personally answer!
Views: 38393 Neil Patel
Marketing Minute 118 “Using LinkedIn to Build Your Personal Brand” (Social Media Marketing)
 
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Whether you call it personal branding or reputation building or discovering your voice, it’s clear that the concept of personal branding is growing rapidly as an interest to people all over the world. These days, people want to actively build their personal brands rather than have them dictated by their circumstances or their job titles or their backgrounds. To do this, they want to find the right digital platforms, and they often look toward the popular people who tend to be on every platform available. But what’s right for some individuals isn’t necessarily right for you. Unless you have a Gary Vaynerchuk team of filmographers, editors, and producers, building your digital presence should be limited to only a few key platforms. And one of those should definitely be LinkedIn. LinkedIn is a staple, but you cannot just build a profile and ignore the community. You need to read LinkedIn articles, make comments on those articles, share solid content with your connections, write personal notes of appreciation and congratulations, and even publish some of your own content there. Just be careful to avoid the trap of “procrastination caused by perfectionism.” In the words of Seth Godin, you need to “ship it” even when it’s not perfect. But most of all, to build your brand on LinkedIn, you need to be active so that people will see you and get to know who you are, and not just view your profile information. Otherwise, it’s like creating the perfect resume and leaving it on your flash drive for no one to see. **Be sure to subscribe to my channel so you don't miss any future episodes of Monday's Marketing Minute, where you’ll learn about: - Marketing Strategy and Tactics - Brand Development - Personal Branding and Professional Branding - Marketing Yourself - Marketing Leadership - Self-Improvement - and whatever relevant and related topics come our way. **Also, connect with me on any of the following: LinkedIn: https://www.linkedin.com/in/anthonymiyazaki Twitter: https://twitter.com/sensiblefolk Instagram: https://www.instagram.com/sensiblefolk/ YouTube: https://www.youtube.com/AnthonyMiyazaki
Views: 15359 Anthony Miyazaki
Brand Talk: Aliza Freud '01 on Influencer Marketing
 
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Aliza Freud ’01, CEO of SheSpeaks.com shares insights and best practices on how to get the most out of an influencer marketing campaign. Read more: http://www8.gsb.columbia.edu/articles/brand-talk/aliza-freud-01-influencer-marketing
MBA 101: Marketing, B2B vs B2C Marketing
 
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Welcome to another CanIndian Channel Feature. This is a part of video compilation for preparation for MBA course. The key elements explained in this video can also be used for university level course. I compile this information through various channels such as books (Kothler), seminars, articles (EBSCO host). As my channel trailer suggests none of the information (except the real world example) is mine - I compile the most useful information and articulate this in a fun educative manner. Please feel free to comment, share, like. If there are something that you want to add please drop me a line and I will ensure its looked upon. Thank you for visiting this channel. The List of videos that will be compiled will be for the following core subjects: MBA 101: Introduction to Marketing MBA 101: Leadership MBA 101: Strategic Human Resource Management MBA 101: Operations Management MBA 101: Corporate Governance MBA 101: Financial Management MBA 101: Stratergic Management MBA 101: Entrepreneurship MBA 101: Project Management MBA 101: Franchising -----------------------------------------------------------------------------------------------------------MBA History: 1930: First management and leadership education program for executives and mid-career experienced managers (the Sloan Fellows Program at the Massachusetts Institute of Technology). 1943: First Executive MBA (EMBA) program for working professionals at the University of Chicago Booth School of Business.[10] Chicago was also the first business school to establish permanent campuses on three continents in Chicago (USA), Barcelona (Europe) and Singapore (Asia). Most business schools today offer a global component to their executive MBA. Since the program was established, the school has moved its campuses and is now based in Chicago, London and Hong Kong. 1946: First MBA focused on global management at Thunderbird School of Global Management. 1950: First MBA outside of the United States, in Canada (Richard Ivey School of Business at The University of Western Ontario),[12] followed by the University of Pretoria in South Africa in 1951.[13] 1955: First MBA offered at an Asian school at the Institute of Business Administration Karachi at the University of Karachi in Pakistan, in collaboration with the Wharton School of the University of Pennsylvania. 1957: First MBA offered at a European school (INSEAD). 1963: First MBA offered in Korea by Korea University Business School (KUBS). 1986: First MBA program requiring every student to have a laptop computer in the classroom at the Roy E. Crummer Graduate School of Business at Rollins College (Florida). Beginning with the 1992–1993 academic year, Columbia Business School required all incoming students to purchase a laptop computer with standard software, becoming the first business school to do so. 1994: First online executive MBA program at Athabasca University (Canada). The MBA degree has been adopted by universities worldwide in both developed and developing countries
Views: 50280 Can-Indian Channel
Marketing Strategy: How To Write Copy That Turns Website Visitors Into Customers
 
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A must-have marketing strategy for any creative is writing good copy for your website. These copywriting examples demonstrate a simple trick to improve your copywriting skills fast — even if you’re just starting out. C'mon over to https://www.marieforleo.com/2017/05/copywriting/ where we answer your follow-up questions after the episode. If you enjoyed this video, subscribe to our channel and get the world’s best inspiration, motivation and advice delivered straight to your inbox at http://www.marieforleo.com. And if you’re interested in building a meaningful business, check out our YouTube playlist on that exact topic here: https://www.youtube.com/playlist?list=PLD87A632CFD5449B5. Thanks for watching! FOLLOW ME AT: Facebook: http://www.Facebook.com/marieforleo Twitter: http://www.twitter.com/marieforleo Instagram: http://www.instagram.com/marieforleo My YouTube channel: http://www.youtube.com/marieforleo
Views: 119730 Marie Forleo
3 Steps to Build Your Product Strategy | (Hindi) | Dr.Vivek Bindra
 
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In this Video Dr. Vivek Bindra explains the 3 steps to build your product strategy. Through this video , he guides the business class to learn to select the right customers | audience for their business. He says it is very important to understand the demographics|psychographics of the audience. He further says that during the initial days of the business, a wrong customer can kill the liquidity in your business. Acquisition of the wrong customer is very harmful for thee business due to delayed payments, defaults in payments etc. It is further important to identify the right product mix ( High focus | Low focus | No focus ) products in your business. He has also given his audience an unique RISIMIS formula ( Ritual of Sixty Minute Solitude ). Next he explains in detail about the value proposition of a business. On what proposition must a businessman position his product ( Performance value, Relational Value, Emotional value, Relationship Value ). Next, he outlines how to deliver the selected product to the selected customer through an effective marketing communication strategy, value packaging and positioning mechanism, and the right communication channel. This video package is a powerful solution towards upgrading a start up business To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation.
5 Powerful Ways to Use Short Videos for Marketing and Branding
 
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Video marketing has exploded across social media over the last year or two. Study after study has shown that a compelling video can generate traffic and boost conversions like no other media format. To read the full article visit: https://www.myasbn.com/articles/5-powerful-ways-use-short-videos-marketing-branding/
David Taylor's top branding tips | Expert Advice
 
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David Taylor is an expert mentor with Expert Impact, where he supports social entrepreneurs looking to scale overcome their business and branding challenges. Here he David Taylor, founder of the brandgym, shares top branding advice. Head to http://expertimpact.com to find out more about the mentoring opportunities available via the Human Lending Library, a free mentoring scheme made up of a network of experts offering their time and expertise to help social entrepreneurs develop themselves and their businesses, all ran from some of the world’s best libraries. Follow us on social media for insights and advice on how to run a successful social enterprise from some of the best business minds in the business. Facebook - http://facebook.com/ExpertImpact Twitter - http://twitter.com/expertimpact LinkedIn - https://linkedin.com/company/expert-impact Instagram - https://instagram.com/expertimpact --------------------------------------------------------------------- David has been named one of the world's 50 most important marketing thinkers by the Chartered Institute of Marketing. He founded the brandgym in 2002 and has grown it into a a global network of seven senior brand coaches who help companies create an inspiring brand vision and action plans to turn into growth. He has worked for major companies including Sainsbury's, Philips, T-Mobile, SAB Miller, Kraft, Mars and Unilever. David is the author of six acclaimed books which have each topped Amazon's branding best-seller list: the brandgym, brand stretch, brand vision, Where's the Sausage? and his latest book, Grow the Core. His blog, www.brandgymblog.com, is one of Europe's top 10 branding blogs. He has published many articles in Brand Strategy, Marketing, Market Leader, The Guardian and The Marketer. He has also appeared as a brand expert on TV and is has spoken on branding issues at conferences in North America, Africa, Europe and Asia. David started his career in brand management in 1987 at Procter & Gamble, before leaving to do an MBA at INSEAD. He then started and grew the Paris office of marketing consultancy Added Value, now part of WPP, before leaving in 2001 to start the brandgym. David's philanthropic work involves coaching social businesses and charities on how to bring to life the vision for their brand and use this as a catalyst for more effective marketing. He has worked with Save the Children, The School for Social Entrepreneurs and Helping the Burmese Delta. Want to meet with an expert like David? Apply now: http://expertimpact.com/
Views: 110 Expert Impact
7 Ways To Increase Brand Awareness and Build Your Business
 
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Increasing brand awareness should be the number one goal of every entrepreneur, business and creative professional. If no one knows that your brand exists and cannot recognize your brand when they come across it in the marketplace, then you have some real important brand design and marketing work to do. There are many ways to improve brand awareness ranging from strategic partnerships to content development, this video will help you understand if you are taking advantage of all the opportunities that are available to you to build your business effectively and efficiently. —————————————————————————————— Philip VanDusen is the founder of Verhaal Brand Design, a strategic design and branding consultancy in the New York City metro area. He is an accomplished creative executive and expert in strategic branding, graphic design and creative management. Philip gives design, branding, marketing and business advice to creative professionals and entrepreneurs on building successful creative practices and brands. —————————————————————————————— MY WEBSITE: http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse FREE MINI-EBOOK DOWNLOAD: “9 Design Elements Your Brand Absolutely, Positively Needs” http://www.philipvandusen.com/direct-optin FOLLOW ME ON TWITTER: https://twitter.com/philipvandusen SUBSCRIBE TO MY YOUTUBE CHANNEL: http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON PINTEREST: https://www.pinterest.com/philipvandusen/ LIKE ME ON FACEBOOK: https://www.facebook.com/Verhaal-Brand-Design-115957185470571/ GET TUBEBUDDY - THE BEST TOOL FOR YOUTUBERS: https://www.tubebuddy.com/philipvandusen RECOMMENDED BOOKS TO HELP YOU BUILD YOUR BRAND AND CREATIVE PRACTICE: "Imagine: How Creativity Works", Jonah Lehrer http://amzn.to/2mJpQe9 “Free Agent Nation” by Daniel Pink http://amzn.to/2mWlbpR “Orbiting the Giant Hairball” by Gordon MacKenzie http://amzn.to/2noTnIL “Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll http://amzn.to/2moisCu “Change By Design”, by Tim Brown http://amzn.to/2uaXYjX “Good Design Is A Tough Job” by Kirsten Dietz, Jochen Rädeker http://amzn.to/2CAIH0r “The Art of Innovation” by Tom Kelley http://amzn.to/2wtAevL “The Edge: 50 Tips from Brands That Lead” by Allen Adamson http://amzn.to/2Ef6fse “Art + Design” by Rex Ray http://amzn.to/2yLMRRT “Crush It” by Gary Vayerchuk http://amzn.to/2eYdfPO “Expert Secrets” by Russel Brunson http://amzn.to/2zEDOBT “See You at the Top” by Zig Ziglar http://amzn.to/2hBcdhw “Flow: The Psychology of Optimal Experience” by Mihaly Csikszentmihalyi http://amzn.to/2BhBEK MY EQUIPMENT + TOOLS: Canon EOS 80D DLSR Camera: http://amzn.to/2nn4y4q Canon EOS 80D 18-55mm kit lens: http://amzn.to/2mnAAws Canon EOS 80D Yongnuo 35mm lens: http://amzn.to/2nniETh RODE NT2000 Condenser Mic: http://amzn.to/2mFoNvG ART Tube MP: Tube Mic PreAmp: http://amzn.to/2mFoVeE Mackie HR824 Studio Monitors: http://amzn.to/2nxQNz3 Sony MDR 7506 Headphones: http://amzn.to/2mFpsxa Screenflow: video editing software: http://amzn.to/2nxFLK3 Neewer 2 Packs Dimmable Bi-color 480 LED Video Light http://amzn.to/2Cz8INK Logitech HD Pro Webcam C920: http://amzn.to/2nmX4hZ Rode smartLav+ Lavalier Microphone: http://amzn.to/2n2xL7B OWC ThunderBay 4 0GB 4-Bay HD Enclosure: http://amzn.to/2npj7Va Toshiba 3.5-Inch 2TB 7200 RPM HD (x4): http://amzn.to/2mnWZtm HP 27er 27-in IPS LED Backlit Monitor http://amzn.to/2w29u1S Anker 2.4G Wireless Vertical Ergonomic Optical Mouse http://amzn.to/2iZHKts TubeBuddy: https://www.tubebuddy.com/philipvandusen Adobe Creative Suite (2017 CC) Native Instruments Komplete Audio 6: USB Audio Interface *We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.
Views: 5026 Philip VanDusen
Top 10 EPIC Advertising Translation Fails
 
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Top 10 EPIC Advertising Translation Fails Subscribe: http://goo.gl/Q2kKrD // TIMESTAMPS BELOW ----------------------- CELEBRATE 10 YEARS OF WATCHMOJO WITH OUR SPECIAL EDITION MAGAZINE, LINKS BELOW! Have you ever wondered about the worst foreign ad translation fails? Whether it’s the Ford Pinto translating to “small penis” in Brazilian Portuguese, the California Milk Processor Board asking people if they’re lactating, Nokia calling their cell phone a prostitute or KFC telling people to eat their fingers off, some famous companies have made epic fails in global branding. WatchMojo counts down ten international marketing mistakes that involve translation fails. If you want to check out more stupid publicity stunts, watch out videos on the Top 10 Marketing Fails: Coke, Ford Netflix: https://youtu.be/hxRqKgjD3vY, Top 10 Misleading Marketing Tactics: https://youtu.be/M-HrTC8QCbM and Top 10 Stupid Video Game Publicity Stunts: https://youtu.be/xLOfBFB7XAE. 00:26 #10: HSBC Bank: “Do Nothing” 01:10 #9: Nokia: “Prostitute” 01:47 #8: California Milk Processor Board: “Are You Lactating?” 02:33 #7: KFC: “Eat Your Fingers Off!” 03:26 #6: Ford Pinto: “Small Penis” 04:17 #5: Green Giant: “Intimidating Green Ogre” 05:05 #4: Braniff International Airways: “Fly Naked” 05:50 #3, #2 & #1 ???? Special thanks to our users Shawn mark and FastTquick for suggesting this idea! Check out the voting page at http://watchmojo.com/suggest/Top%20Ten%20Epic%20Product%20Translation%20Fails Our Magazine!! Learn the inner workings of WatchMojo and meet the voices behind the videos, articles by our specialists from gaming, film, tv, anime and more. VIEW INSTANTLY: http://goo.gl/SivjcX WatchMojo's Social Media Pages http://www.Facebook.com/WatchMojo http://www.Twitter.com/WatchMojo http://instagram.com/watchmojo Get WatchMojo merchandise at shop.watchmojo.com WatchMojo’s ten thousand videos on Top 10 lists, Origins, Biographies, Tips, How To’s, Reviews, Commentary and more on Pop Culture, Celebrity, Movies, Music, TV, Film, Video Games, Politics, News, Comics, Superheroes. Your trusted authority on ranking Pop Culture.
Views: 170061 WatchMojo.com
David Aaker: The Anatomy of a Signature Story
 
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What are the four elements of an effective signature story? David Aaker, the Vice-Chairman of Prophet Brand Strategy and Professor Emeritus of Marketing Strategy at the Haas School of Business, is the winner of four career awards for contributions to the practice and science of marketing, the most recent being named to the NYAMA Marketing Hall of Fame. He has published over 100 articles and 17 books that have sold well over one million copies and include Strategic Market Management, Building Strong Brands, Brand Leadership (co-authored), Brand Portfolio Strategy, From Fargo to the World of Brands, Spanning Silos, Brand Relevance, and his latest book Aaker on Branding. Aaker has won awards for the best article in the California Management Review and (twice) in the Journal of Marketing. A recognized authority on brand strategy, he has been an active consultant and speaker throughout the world. A columnist for AMA’s Marketing News, he regularly blogs at davidaaker.com and LinkedIn. Aaker holds a BS in Management from Massachusetts Institute of Technology, an MS in Statistics from Stanford University, and a PhD in Business Administration from Stanford University.
10 Epic Viral Marketing Videos
 
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Some companies seem to have mastered the art of creating viral marketing campaigns. Who says you can't plan to go viral? Subscribe to our channel: http://goo.gl/4ytLE3 ----------------------------------------------------------------------------------------- Description: While these may seem like average viral videos, all of these videos were brilliant marketing schemes that rocked the internet and brought a little slice of fame to the companies that produced them. In some cases, the results were EPIC! ----------------------------------------------------------------------------------------- Our Social Media: Facebook: https://www.facebook.com/TheRichest.org Twitter: https://twitter.com/TheRichest_Com Instagram: http://instagram.com/therichest ----------------------------------------------------------------------------------------- Featuring: WestJet - Christmas Miracle: Real-Time Giving GoldieBox - Princess Machine Coca Cola - Bringing India & Pakistan Together Contrex - Ma Contrexpérience - 97s Carrie The Movie - Telekinetic Coffee Shop Surprise LG - So Real It's Scary Red Bull Stratos - The Felix Baumgartner Jump Volvo Trucks - The Epic Split featuring Jean Claude Van Damme Pepsi MAx - Test Drive Jimmy Kimmel Live - Worst Twerk Fail EVER - Girl Catches Fire! ----------------------------------------------------------------------------------------- For more videos and articles visit: http://www.therichest.com/
Views: 319889 TheRichest
Creating a Successful Brand Identity on Social Media
 
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https://bit.ly/2UprZJA 🔻 🔻 🔻 Let's take your brand to the next level! ♨️ A strong social media presence builds trust, increases engagement, and ultimately drives sales. Ready to learn more? This video was created from our popular article, 11 Things to Know When Creating Your Brand Identity on Social Media. Read it here 👉 👉 👉 https://bit.ly/2UprZJA and find more articles about branding, SEO, and all things digital marketing. If you’ve liked this video, please don’t forget to… SUBSCRIBE 📹 LIKE 👍 COMMENT 💬 SHARE 😁 And check us out on our website! Adversent is a digital marketing education company that provides business owners and budding entrepreneurs a place to learn the real methods of how to build a successful business online. Learn more here! https://www.adversent.com
Views: 25 Adversent
My Best Marketing Strategies for [2018] | Creative Growth Plans for Business
 
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Want to know my marketing strategy for 2018? ►►Subscribe here to learn more of my secret SEO tips: https://goo.gl/ScRTwc Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog 2018 is going to be an exciting year. The analysis on how much money we're spending to generate the traffic and here's what's crazy, most people don't realize this, we generate, let's say a million visitors a month on Neil Patel. Do you know what the cost to get there is with video, production, podcasting, blogging, promotion, ads, link building? $110,000 a month. That's what it averaged out to for 2017. Here are my marketing strategies for 2018. I just bought a blog in the marketing space for a half a million bucks. They get a million visitors a month, and it's cheaper to spend money acquiring people who already have the traffic. So in 2017, I bought Uber Suggest, I think it was around 140 grand. They had very little traffic. I 381 redirected the site, traffic increased and guess what happened? Nothing. I hoped that my traffic would go through the roof, but nothing happened. Uber Suggest was a good acquisition and what I ended up learning from that is, who cares about links? Don't buy anything for the links. Buy it purely based off of traffic and just pay a simple metric. If Uber Suggest has roughly 200,000 visitors per month, I paid a hundred and something; I would have paid 200 grand, the money didn't matter. For a blog that I just spent half a million on, their traffic ranges. On a horrible month, they'll get around 800,000 uniques. In a perfect month, they'll get around, like, 1.2, 1.3 million uniques, and all I'm doing right now is buying as many blogs as possible. My marketing strategy for 2018 is to buy blogs based on of traffic. I look at the top posts that they have and how qualified their visitors are and determine if I can successfully monetize their content. I don't even care if they have revenue. If they don't have revenue, even better. The problem with Search Engine Journal is that they have conferences, they have advertising, and they have contracts for all of it. I don't care for any of that. I just want the traffic. So when you buy all these people for traffic and then you put it into your monetization flow, you can quickly figure out, what is this worth? If I can't make my money back in less than 12 months, I will not buy it. The other marketing strategy that I use when I'm buying these sites is to look for blogs that aren't monetized well. The blog that I ended up buying for half a million bucks, they're not even making three grand a month. If you're not even making three grand a month, that's a good deal, right? They're like; you're going to give me half a million dollars for this? No problem. Another creative marketing strategy I'm doing right now, is trying to buy a really popular marketing tool. I don't want to pay them all the money they're asking for because they want well into the millions, and it isn't worth it. But, I'm trying to work out a deal where I give them X amount of money up front, let's say a million dollars, and then give them a hundred thousand a month over X amount of months or a hundred thousand a year over X amount of years. When I see inefficiencies in sites, I figure I can purchase them and double the revenue because they aren't optimized for traffic or conversions. So buy it for what it's worth, optimize it, and then use the profits to pay them out continually. That way you're not using all of your money and the business is paying, you may have spent a bit more money, but personally, you don't have to spend as much money, and that's my marketing strategy for 2018. My goal is to spend at least $5 million acquiring businesses purely based on their traffic. If you need help or have questions about online or digital marketing or of you're a small business looking for help, leave a comment or question below and I'll personally answer and help you in any way I can!
Views: 74931 Neil Patel
Laura Ries has six brand positioning principles
 
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The concept of brand positioning was introduced to the marketing and advertising world in the 70s and 80s by Al Ries and Jack Trout in a series of Ad Age articles and a subsequent book titled Positioning: The Battle for Your Mind. (If you haven't read it, Positioning is definitely recommended reading for anyone in the branding world.) Today's episode features Laura Ries. Laura is Al Ries's daughter, and has been his business partner for 25 years at their consulting firm, Ries & Ries, where they advise clients such as Disney, Ford, Frito-Lay, Papa John's, Samsung, and Unilever. Laura is a bestselling author in her own right. She's co-authored five books with Al, including The 22 Immutable Laws of Branding, and she's also written her own books: Visual Hammer and Battlecry. We discuss both during the episode. Laura and I start with her definition of brand positioning (it's about "owning an idea in the mind"), and the introduction of an illustrative example we come back to again and again during the conversation: Red Bull. Laura says Red Bull "owns the energy drink category because it is the leader," while Monster Energy Drink positioned itself as the opposite of Red Bull by launching with a much larger can. 5-hour Energy, on the other hand, created their own, related category by positioning as an "energy shot." Throughout the course of the conversation, Laura presented her six principles of positioning: Find an open hole. "If somebody owns a position, you're not going to take it away from them. You have to look for another open hole that you can take advantage of...by being the opposite of the leader." Narrow the focus. "Too often, brands and companies, they want to be everything to everybody." The name is so important and significant. "Not just the brand name but the category name." Visual hammer. "Not just a pretty logo or a person-the product itself can be the visual [hammer]. It's something that communicates an idea about the brand." Verbal battlecry. "Not just a slogan, although it might be a slogan or tagline, but it's really the battlecry that'll be used both internally and externally to really understand the brand." PR, not advertising, is what builds brands. "New brands and new categories have more news value to them. That's where new brands need to leverage that opportunity for PR." To learn more about Laura, her books, and her consulting services, visit visit www.ries.com. You'll find some great content on her blog, and more information on their consulting practice. With the exception of an upcoming, revised edition of Positioning, all the books we mentioned on the episode are available online: Positioning: The Battle for Your Mind The 22 Immutable Laws of Branding Visual Hammer Battlecry Below, you'll find the full transcript of the episode (may contain typos and/or transcription errors). Click above to listen to the episode, and subscribe on Apple Podcasts or elsewhere to hear every episode of How Brands Are Built. Episode sponsors Squadhelp. To begin a business name contest with hundreds of business naming experts, check out their services to get a fresh perspective on your company. Rev.com. Rev offers fast, reliable, and accurate audio transcriptions. Right now, Rev is offering listeners $10 off their first order. Follow this link for your $10-off coupon.
This Is a Generic Brand Video, by Dissolve
 
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Winner of the 2015 Shorty Award for Best in B2B. Made entirely with stock footage from Dissolve. This Is a Generic Brand Video is a generic brand video of "This Is a Generic Brand Video," written by Kendra Eash for McSweeney's Internet Tendency:http://www.mcsweeneys.net/articles/this-is-a-generic-brand-video License the clips used at http://www.dissolve.com/generic Narrated by Dallas McClain. For a generic take on political campaigns, watch This Is a Generic Presidential Campaign Ad: http://www.dissolve.com/gpca Music: "Piano Work 02" by rysktchkw Available under Creative Commons License from SoundCloud at https://soundcloud.com/rysktchkw/piano-work-02 Copyright © Dissolve Inc. This video may not be downloaded. To publish or broadcast this video, contact [email protected], or tweet us at @dissolve. Maintenant en français — merci @thefrenchvoice http://bit.ly/1ooTPDg
Views: 2491427 Dissolve
कैसे बना MI (Xiaomi) India का NO. 1 Brand | Dr Vivek Bindra
 
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In This Video Dr. Vivek Bindra is in conversation with M.D of Xiaomi India Mr. Manu Jain, where he is explaining how to become a successful brand without spending a fortune on advertisings. Download Bada Business App - https://play.google.com/store/apps/details?id=com.drbindra.badabusiness&hl=en Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation. #Drvivekbindra #Badabusiness #xiaomi
Online Branding Strategies - "Tops Tips & Strategies For Branding"
 
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http://CTCmarketing.co.uk. When thinking about strategies for branding, especially small business branding, the most important thing is to think YOU. Forget "Big Brand", think "Personal Brand". The more authentic your branding, the more your customers will relate to you & the more successful your online branding strategy will be. (strategies for branding) (strategies of branding) (branding strategy marketing) (small business branding) (online branding) (your branding) (branding marketing) (branding a business) Strategies for Branding - Delivering on Promises | Website ...Article explains how delivering on the promise should be a top strategy for branding. http://www.websitemarketingplan.com/small_business/promise.htm - Strategies For Branding Success eBook5 Mar 2011 ... Strategies For Branding Success ebook plus Marketing Marketing - Research International - Marketing. Strategies For Branding Success, ... http://www.diesel-ebooks.com/item/.../Strategies-For-Branding.../1.html - Strategies for Branding a Merger | unconventional branding5 Nov 2008 ... The two largest players in the medical reprocessing field merged, and needed to establish new brand perceptions based on the combined equity ... http://www.unconventionalbranding.com/.../strategies-for-branding-a-merger/ - Online Branding Consultants: Strategies for Branding21 Sep 2006 ... Branding can be an integral part in making a business successful thus turning online branding consultants into the wave of the future. http://www.home-business-expo.com/wiki/OnlineBranding.asp - Powerful Twitter Marketing Strategies For Branding Your BusinessTwitter is a social networking site that receives mixed reviews depending on who is talking about it. Even though that is true, there are always solid ... http://arthritispainreliefinfo.net/info/?powerful...strategies-for-branding... - For Branding Success Want to establish your brand as standout in he world? Then you need these strategies! Strategies for Branding Success is an effective tool for any business ... https://www.ebookit.com/.../Strategies-For-Branding-Success.html - 5 Highly Effective Strategies For Branding YOU In Internet Forums ...1 Apr 2011 ... Products and services come and go, but your name will always remain intact. http://www.internetmasterycenter.com/articles/internet.../internet-forums.php
Views: 108 Mandy Swift
David Aaker & Jennifer Aaker: The Power of Signature Stories at Gap Inc. March 2017
 
01:01:05
What is your signature story? A signature story is intriguing, authentic and involving. If offers a strategic message that enhances a brand, customer relationship, organization, business strategy and even an individual’s core values or traits. It can become an asset that serves an organization or an individual. Learn how to create your signature story, keep it alive, and make it work for you in your career and life. About David Aaker: David Aaker, the Vice-Chairman of Prophet Brand Strategy and Professor Emeritus of Marketing Strategy at the Haas School of Business, is the winner of four career awards for contributions to the practice and science of marketing, the most recent being named to the NYAMA Marketing Hall of Fame. He has published over 100 articles and 17 books that have sold well over one million copies and include Strategic Market Management, Building Strong Brands, Brand Leadership (co-authored), Brand Portfolio Strategy, From Fargo to the World of Brands, Spanning Silos, Brand Relevance, and his latest book Aaker on Branding. Aaker has won awards for the best article in the California Management Review and (twice) in the Journal of Marketing. A recognized authority on brand strategy, he has been an active consultant and speaker throughout the world. A columnist for AMA’s Marketing News, he regularly blogs at davidaaker.com and LinkedIn. Aaker holds a BS in Management from Massachusetts Institute of Technology, an MS in Statistics from Stanford University, and a PhD in Business Administration from Stanford University. About Jennifer Aaker: Jennifer Aaker is a social psychologist who studies time, money and happiness – specifically how people chose to spend their time and money, and when and why those choices are associated with lasting value. She also focuses on how small acts can create significant change, and how those effects can be fueled by digital and social media. Together with her husband, she co-authored the award-winning book “The Dragonfly Effect: Quick, Effective and Powerful Ways to Use Social Media to Drive Impact.” She teaches courses at Stanford’s Graduate School of Business on global brand building, designing story in a digital world, and power of story, and serves on the Advisory Board of several private companies and early stage startups such as ADAY to Google X. The recipient of numerous prestigious awards, Jennifer’s research has been featured in a variety of media including the Economist, Science, and the New York Times. She counts winning a dance-off in the 1980s, establishing a reputation of cooking poorly, and raising her three children, Cooper, Devon and Tea Sloane, as her biggest accomplishments (although not necessarily in that order). Jennifer holds a BA in Psychology from UC Berkeley and a PhD in Marketing from Stanford University.
कम खर्चे में Digital Marketing कैसे करें ? | Dr Vivek Bindra
 
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In this Video Dr Vivek Bindra is explaining the recent growth of Digital Marketing and how it helps you reach your target audience ... He is explaining it by giving Example of His Leadership Funnel Participant Mr Mandeep Of SEO Discovery... To Reach SEO Discovery log On To - https://www.seodiscovery.com/ Or Call +91-98722-06139 To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership Funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation. #Trending #digitalmarketing #DrVivekBindra
Personal Brand: Why You Can't Afford To Be Without This In 2019
 
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// V I D E O S U M M A R Y Personal Branding is the practice of people marketing themselves / their careers as a brand. It's about getting your audience to see you as the sole provider of a solution to a problem. A strong personal brand will allow you to make a distinction between yourself and your competition What are they key features that ALL successful personal brands have in common: Authenticity Consistency Storytelling Expertise Visibility Value Proposition Connections The best areas to focus on when creating a personal brand: Articles / Blogs YouTuve Videos Podcasts Email Marketing -------------- A L L R E S O U R C E S A T : WWW.JAMESSELLU.COM // F R E E V I D E O S E R I E S Level Up - The Beginners Guide to Entrepreneurship www.levelupseries.co.uk // A P P R O V E D C O U R S E S . Grant Cardone - Money & Finance https://grantcardone.idevaffiliate.com/idevaffiliate.php?id=2446&url=3130 . Grant Cardone Seminar Collection Video Series - https://grantcardone.idevaffiliate.com/idevaffiliate.php?id=2446&url=3236 . Tai Lopez, The 67 Steps - http://www.tailopez.com/flow.php?lp=FS-8892&aff=2861814. ------------ // S O C I A L M E D I A Instagram: https://www.instagram.com/therealdr.james/?hl=en Facebook: https://www.facebook.com/jamessellu LinkedIn: https://www.linkedin.com/in/james-sellu-37a488150/ Twitter: https://twitter.com/therealdr_james
Views: 273 James Sellu
कैसे खिंचा चला आता है Customer! | 7 Marketing Strategies | Dr Vivek Bindra
 
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In this video Dr Vivek Bindra Talks about 7 Marketing Strategies through which your customer will come to you. To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership Funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation.
Ryan Learns Brand Identity: Ryan Learns Something Episode 3
 
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Ryan has $15,000 and 6 months to learn everything he can about marketing and branding. In Episode 3 of Ryan Learns Something, Ryan learns all about brand identity. He learns from books, magazines, and online courses before flying to New York City to attend the Brand New Conference and learn from experts and attendees. Ryan then puts his expertise to the test creating a new brand video for Degreed. About Ryan Learns Something: What can one person learn with all the open resources available today? Degreed has given Ryan $15,000 and 6 months to learn everything he can about marketing and branding. In each episode, Ryan dives deep into a topic, meets experts, gets his hands dirty, and learns from the best education content available as we explore how much someone can really learn on their own. Follow along with Ryan's journey by subscribing to our YouTube channel: http://www.youtube.com/degreed?sub_confirmation=1 Be the first to get exclusive content, extras, new episodes, and access all of Ryan's learning resources: https://degreed.com/ryanlearns Watch more Ryan Learns Something: Episode 1: Ryan Learns How to Name Things: https://youtu.be/CKTT0h6n0fc Episode 2: Ryan Learns Voice Acting: https://youtu.be/AlhY-3jbWPg Episode 4: Ryan Learns About Market Research: https://youtu.be/7Kzgp_mmLuQ Episode 5: Ryan Learns About Online Marketing: https://youtu.be/fmfnYk37hlU Episode 6: Ryan Learns About Experiential Marketing: https://youtu.be/pJNiBoM5RMA Episode 7: Ryan Learns About Storytelling: https://youtu.be/ghOQCEZi2kY Episode 8: Ryan Learns How to Build a Tribe: https://youtu.be/2vgvtYnUFl4 Episode Credits: Special Thanks to: -Brand New, Bryony Gomez-Palacio and Armin Vit -Rodney Abbot -Brimley Neon Learner, Director of Photography, Videographer: Ryan Baylis Producer: Jonathan Munk Producer: David Milton Johnson Producer: Caitlin Probst Art Direction: David Johnson Writer: Andrew Scarcella Researcher: Braden Thompson Designer: Pam Wilcken Motion Graphics: Adam Forbes Sound: TJ Nokleby Videographer: Brett Belingheri Audio: Zach Kempf Episode Research: UPS Brown: https://www.quora.com/How-did-UPS-trademark-the-color-brown http://www.inc.com/matthew-swyers/can-a-shoe-color-really-be-trademarked.html http://www.nytimes.com/1998/08/20/garden/public-eye-learning-to-love-brown.html Minion Yellow: https://www.pantone.com/pages/pantone/pantone.aspx?pg=21187&ca=10 http://www.underconsideration.com/brandnew/archives/evil_minion_yellow_pms.php http://gizmodo.com/pantones-minion-yellow-isnt-just-annoying-its-bad-fo-1717792558 Home Depot's Orange: http://www.scribd.com/doc/44977517/Home-Depot-Trademark-Infringement-Complaint-Against-The-Box-Depot#scribd Target's Red: http://lizerbramlaw.com/2012/10/30/color-as-a-trademark/ Trademarked Pantone Colors: http://www.businessinsider.com/colors-that-are-trademarked-2012-9?op=1 South Butt and North Face: http://abcnews.go.com/Business/teens-south-butt-apparel-irks-north-face/story?id=8712101 http://www.huffingtonpost.com/2012/10/25/the-butt-face-spoof-north-face-shuts-down_n_2017220.html https://en.wikipedia.org/wiki/The_South_Butt Uber's Rebrand http://money.cnn.com/2016/02/02/news/companies/uber-logo-rebrand/ Lego Facts http://lego.gizmodo.com/5019797/everything-you-always-wanted-to-know-about-lego Ford Logo Evolution http://www.pixel77.com/power-modern-brand-evolving/ Starbucks Logo Evolution: http://www.logodesignlove.com/starbucks-logo-evolution Bodega bagels: http://ny.eater.com/2016/2/15/10981696/bodega-bagel-good About Degreed: Degreed is a platform built to help you take advantage of ALL your learning, from any source, like the stuff you just learned above. Find out more about Degreed here: http://goo.gl/iKOMXo
Views: 288514 Degreed
How Would I Market a New Food Product?
 
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► Subscribe to Entrepreneurship Answered Here - https://www.youtube.com/c/EntrepreneurshipAnswered?sub_confirmation=1 Q: How should I go about making content for my packaged food company? Which platforms should I use? Watch the full #AskGaryVee Show Episode 100 here: https://www.youtube.com/watch?v=SUFbOa-8dPk Want your question answered on Entrepreneurship Answered? Click to submit your question -- https://twitter.com/intent/tweet?text=%40Garyvee%20%23askgaryvee&source=clicktotweet&related=clicktotweet -- Entrepreneurship Answered is a collection of answers from the #AskGaryVee Show which is one entrepreneur's take on leadership, social media, self-awareness, winning, marketing, venture capital, arbitrage, digital media, influencers, company culture, start-ups, attention, content, management, empathy, legacy, parenting, family business, crushing, storytelling, thanking, jabbing, right hooking, hustling, and the New York Jets. Gary Vaynerchuk is a serial entrepreneur. Fresh out of college he took his family wine business Wine Library and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world's hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding his own VC. Find Gary here: Youtube: http://youtube.com/garyvaynerchuk Website: http://garyvaynerchuk.com Facebook: http://facebook.com/gary Snapchat: garyvee Instagram: http://instagram.com/garyvee Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee --
Views: 19181 GaryVee Archives
Content Marketing: Articles, the New SEO & ViralPowerBranding
 
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http://Social4Travel.com Content Marketing is the new SEO for tourism and Hotel Marketing. Posting quality articles and blogs to a vast social landscape creates Viral Power for your hotel and travel brand.
Views: 292 social4travel1
Naming: Phases of Strategic Brand Development
 
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Click Here To See More From This Expert: http://www.docstoc.com/video/102014250 Sasha Strauss is the Managing Director at Innovation Protocol (innovationprotocol.com). Docstoc has over 20 million business and legal documents to help you grow and manage your small business and professional life. Thousands of how-to articles and videos, with fresh content uploaded daily. Attorney reviewed documents to save you time and money. Try Docstoc Premium today! http://www.docstoc.com/premium
Views: 88770 docstocTV
Discover More About Anik Singal Article Marketing - Start Building Your Business Today
 
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Visit Anik Singal's website: http://AnikSingal.com http://www.successweekly.com -- Save Your Free Seat Now! Start building your dream business today with winning article marketing campaigns! People need to keep this in their mind "I should follow my own goal. And if I'm determined to do anything, then I'm going to make sure that I achieve it." Discover More About Anik Singal Article Marketing - Start Building Your Business Today - Have you been interested in learning more about article marketing? If you have, you need to make time to find out about Anik Singal’s Article Marketing. In that way, you can be sure that you have mastered the basics in order for you not to waste your time and efforts on a lot of techniques that have been shown to be ineffective. Anik Singal has learned a good deal about various forms of website marketing in his long career, and then he is now ready to share this wisdom with you. By registering to one of his great courses, you can learn a lot of information in a very short period of time. This will help you get around as fast as possible. Article marketing needs to play a central role with your web marketing campaign. Reports have consistently shown that the correct use of articles is usually one of the most efficient approaches to promote a brand name and drive traffic to your internet site. Making use of this information, you can be certain you are not squandering your time on dead ends. The aware you are, the successful you will end up. Take advantage of this unique possibility to master the basics of article promotion with Anik Singal Article Marketing Programs. Other Programs Anik Singal can assist you with: Anik Singal Product Development Strategy Anik Singal Product Development Execution Anik Singal Funnel Strategy & Creation Anik Singal Backend Strategies & Development Anik Singal Anik Singal Profit-Generating Launches Anik Singal Affiliate Marketing Anik Singal Venture Promotions Anik Singal Webinar-Based Promotions Anik Singal Email Marketing Anik Singal Branding & Exposure Anik Singal Traffic Building & Lead Generation Anik Singal Social Presence Anik Singal Product Diversification Anik Singal Sales & Copywriting Anik Singal Conversion Optimization Discover More About Anik Singal Article Marketing - Start Building Your Business Today : https://goo.gl/6EAl5j
Views: 198 Lavera Noble
High Sales Through Low Cost Marketing | GUERRILLA MARKETING | DR VIVEK BINDRA |
 
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In this video Dr Vivek Bindra talks about GUERRILLA MARKETING. Guerrilla Marketing is an advertising strategy that focuses on low cost unconventional marketing tactics that yield maximum results for small business owners. Dr Vivek Bindra also talks about 7 Ideas of Marketing in Low Cost for High Sales. To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership Funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation.
Establish Authority and Credibility with Article Marketing | Social Media Questions
 
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http://www.TimMcGarvey.com/article-marketing/ Article marketing helps businesses establish expert authority and build credibility. Expert status attracts more new customers and generates increased profits. Businesses that want to achieve great rankings online can use article marketing as a great advertising tool. Short, highly informative and engaging articles that relate to your industry are published for potential customers to access. If written well and published correctly these articles will direct new traffic to your website. These new visitors will be qualified leads that can be converted into customers easily, because they already view you as a trustworthy source of information not just a business full of "sales" hype. When you write a well written article that is related to a particular aspect of your industry and you publish this article online, potential new clients will find this article as they search online for information about your industry. You can learn more about article marketing by visting our website: Tim McGarvey Marketing Consultant 330 West 38th Street Rm 1010-B New York, NY 10018 United States (646) 435-0119 http://www.timmcgarvey.com
Gary Vaynerchuk's Using It for Brand Growth. Shouldn't You?
 
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#LinkedIn #Influence Welcome to Episode #68 of One Minute Wednesday! One Minute Wednesdays is the weekly video series that covers branding, rebranding, marketing, leadership and brand strategies for entrepreneurs around the world. This Episode 68 of One Minute Wednesday covers this: This is about LinkedIn, the social platform and doing business today. Gary Vaynerchuck, CEO of Vaynermedia, said, “LinkedIn has transformed so much as a platform.… Now, it’s become more of a content platform. …. It’s where Facebook was at 5-7 years ago.” This is business advice you can't afford to not follow. -------------------------------------- That is what today’s One Minute Wednesday is all about. And what you need to know about creating a brand. As an award-winning veteran (recipient of over 330 international industry recognitions) in branding, rebrands, design and brand strategy, I have designed and transformed global brands, regional and local brands, and brands for startups and even cities. 📙 Brand Intervention Book (please review) http://a.co/d/dr1RLvS 📌Rising Above The Noise https://www.RisingAboveTheNoise.com 📌The #1 article on Google for How to Rebrand: https://www.risingabovethenoise.com/how-to-rebrand-19-questions-ask-before-you-start/ @DavidBrier (Twitter/IG) Subscribe to our YouTube channel (turn on notifications): https://www.youtube.com/user/headmusik Want the best book written on branding and rebranding covering Strategy, Sales & Marketing, Social Media and The Business of Branding with a Foreword by Shark Tank's Daymond John: https://www.brandinterventionbook.com/buy-brand-intervention — Visit our website: https://www.RisingAboveTheNoise.com FREE eBook on Branding: https://www.risingabovethenoise.com/download/the-lucky-brand-ebook-from-david-brier/ — Alexa Skill #1 for Branding and Rebranding: 🎙 https://amzn.to/2ydjuM0
Views: 200 David Brier
Results obtained from a neuromarketing research on a spot
 
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Our methods and knowledge in the field allow the effective testing of instinctive perceptions of commercials or images by measuring their impact in terms of Attention, Memory, Workload, Interest and Emotion with advanced scientific methods based on physiological signals. -------------------------------------------------------------------------------------------------------------------------------------------------------- ad,marketing,billboard,adverts,advertisement,campaign,marketing plan,branding,online advertising,advertising agency,advertising campaign,marketing advertising,web advertising,ad company,ad network,marketing agency,google advertising,video advertising,job advertisement,digital advertising,service marketing,branding agency,display advertising,marketing articles,media buying,marketing strategies,brand marketing,marketing campaign,promotion marketing,the advertiser,marketing communication,target market,media planning,adworld,advertising definition,ad design,keyword advertising,media relations,advertised,adis,adad,advertising, results,attention, memory, workload, interest, emotion, research, project, spot, marketing,neuromarketing,branding,marketing digital,brand marketing,neural marketing,neuromarketing youtube,neuromarketing marketing strategy,marketing,neuromarketing,branding,marketing digital,brand marketing,neuromarketing ejemplos,el neuromarketing,tecnicas de neuromarketing,curso neuromarketing,marketing neuromarketing,neuromarketing visual
Views: 59 BrainSigns srl
Advanced Content Marketing Strategy (Step-By-Step) | A Look Into Neil Patel's Brain
 
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Get a look into the mind of Neil Patel as he breaks down his personal content marketing process. ►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips. Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog We're here to kick off the Advanced Content Marketing Summit. In this session, Neil will show the audience everything he does on his own sites, analytics, driving traffic, a bunch more. So, let's get that screen sharing up. Give us just a few seconds. Let's first get started in my analytics. I think it's already loaded. So, audience overview. You guys can see my traffic stats. There's not really much to hide. So last seven days, I was at 214,000 unique visitors. That's not too shabby, considering I don't do paid advertising. There was like, two jumps. So this is August. Let's look at August of last year, 2016. Keep in mind, I was also doing paid ads then. I was at 454. Now I'm at 200-something thousand in seven days, right? You guys see the difference? Like, you know, this is August 2016. This is, I don't know, we can do a whole month like July. So, 454. I look at users, 'cause users is unique. So 454 to 695. So my traffic is still growing, and here's one strategy that I did. It's hard to see when I look at these months, but if you look at last year, so we can pick any day. Like, we can pick October 2016, and let's go into some of my blog posts. The site content, all pages. So you see this? 13 secrets that'll boost your Facebook organic reach. This post has 13,404 visits. So we would take these keywords. I would sort 'em by impressions and click the rate. So, I can see which keywords have the highest impression count. Like, Facebook marketing strategy gets a ton of impressions for being on the eighth page. 80 position, 80.8, is usually eighth or ninth page, right, however you wanna look at it. So when I would look at all of this, I would sort by impressions, and then I would take all of these keywords, and I would integrate 'em within my blog post. So, let's go to my post. And this post is now changed. It's not 13. Facebook organic reach, search post. My editor is in there; Grant is currently editing. Okay, you see it's now called 20 Secrets That'll Boost Your Facebook Organic Reach, versus the old one of 13 secrets. In other words, what I did is I took this post and I made it super detailed, and I added in all the keywords. It works really well each and every single time. So, the page is loading, and I'll show you other examples that I did this way. Right, like, as you can see, and then I create a table with the list, where you can just click, and you can go down to the section, right, and I'm integrating the keywords within the content. The page is super long. If you look at how many keywords now, this post has 9,858 keywords, or technically words. Some of 'em are a keyword rank, some of 'em aren't, and that's how I rank better, is by modifying the articles and adding in all the keywords that do well, or that I'm at least getting impressions for. Then that way, I know what Google's already ranking me for. If I discuss those topics within my content, I'm much more likely to get ranking. And I do this for a lot of my content pieces. I go through Google Search Console. Every single week, we go and we figure out, all right, what are the most popular posts that we're ranking for, and we just continually rewrite those articles. That's what is helping increase our traffic and our rankings more than anything else. So, if I go month over month, keep in mind, August isn't over yet. So I go to like, April. I know we weren't doing it all the way back in April, and I go to today. August, of course, is gonna be lower than July, because August isn't over yet, but as you can see, it's pretty much growing, right? April, 15, then 12. June is when we rewrote the article, some time in June. July was our first full month, and like, look, it's just going up. July, already, July first through 31st, 22,000 visits. July first to August 23rd, 21,000 visits. That shows, so 21,498. 21,498 divided by, let's say 23rd, Clayton? That puts us on track or 28,000 visitors this month. That's not too shabby, right, all because we rewrite the post and just put in more keywords.
Views: 22968 Neil Patel
The BEST Tools & Software for Your Marketing Agency
 
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Start your SMMA today with the link below! 👇 http://bit.ly/starting-smma-checklist Bluehost: https://www.bluehost.com/track/cerealentrepreneur/ SERPSTAT: https://serpstat.com/?ref=381590 FreeUp: https://freeeup.com/cerealentrepreneur/ Improve Your SMMA Team Workflow with ASANA FREE TOOL https://youtu.be/tyPxpfCaGNE Are you an entrepreneur? Then you may know that tools are essential to running a smooth business. Today, CE will be going over the top tools in 2019 for your marketing business. Customer Relationship Management Salesforce Social Media Marketing -Hootsuite SEO Tools: -Moz -Screaming Frog SEO -SEMrush -Ubersuggest -Serpstat -Google Keyword Planner Dashboard & Analytics -Databox -Google Analytics Project and Team Management. ASANA SLACK G SUITE Grammarly Video Document/Blog Article http://bit.ly/2TGrvzp MORE FROM CEREAL ENTREPRENEUR Passive Income Ideas for 2019 https://www.youtube.com/watch?v=l2bd3kZMtEc How to Get SMMA Clients in 2019 https://www.youtube.com/watch?v=N2G-qJCvHhw YouTube SEO in 2019 https://www.youtube.com/watch?v=SypATHT6OEA CEREAL ENTREPRENEUR ACADEMY Site: https://cerealentrepreneur.academy Free Training: http://cerealentrepreneur.academy/free-training/ Digital Marketing School: https://cerealentrepreneur.academy/digital-marketing-courses/ Marketing Agency Padawans (Mentorship Group): https://cerealentrepreneur.academy/the-map-mentorship-program/ Facebook Training Course: https://cerealentrepreneur.academy/facebook-ads-marketing-mastery/ Personal Branding & Influencer Marketing: https://cerealentrepreneur.academy/personal-branding-influencer-marketing/ FREE TRAINING Building a 6 Figure Business Funnel| https://bit.ly/internetbizsuccess Digital Marketing Audit Template | https://bit.ly/freeTemplateDMAT FREE Facebook Ads Training Course | http://bit.ly/FREEFBAdsTraining Cold Email Templates | http://bit.ly/Best4ColdEmails Starting a SMMA Checklist | http://bit.ly/starting-smma-checklist SMMA Budgeting Template | http://bit.ly/SMMA-Budgeting-Template SOFTWARES & THIRD PARTY SERVICES SEM Rush: https://www.semrush.com/201705yLA2 Active Campaign: http://www.activecampaign.com/?_r=B7R75W3F Square Payments: http://bit.ly/squarepaymentprocessing Quickbooks: http://fbuy.me/fIDbn Clickfunnels: https://clickfunnels.com/?cf_affiliate_id=764756&affiliate_id=764756 Bluehost: https://www.bluehost.com/track/cerealentrepreneur/ Kajabi Course Builder: https://app.newkajabi.com/r/GHt4HMrR YRCharisma Instagram Viral Growth: https://member.yrcharisma.com/viral/ref/821/?campaign=ViralPackage SERPSTAT: https://serpstat.com/?ref=381590 TOOLS & VIDEO EQUIPMENT Logitech HD Pro C920: https://amzn.to/2uUx4SO Canon EOS 70 D: https://amzn.to/2qgVK2v Canon G7 Mark II: https://amzn.to/2No0HQY Zecti Tripod: https://amzn.to/2uKoJhk Fifine USB Microphone K668: https://amzn.to/2qd3YZr Rode VMGO VideoMic Go: https://amzn.to/2IuNBi4 CRAPHY Soft Box Lights: https://amzn.to/2IyNzG3 Clip Ring Light: https://amzn.to/2JxHGJt Canon PowerShot ELPH 110: https://amzn.to/2GI5M3u Canon EOS 70D Video Creator Kit with 18-135mm Lens, Rode VIDEOMIC GO and Sandisk 32GB SD Card Class 10 - Wi-Fi Enabled: https://amzn.to/2uTaZ71 Black Backdrop: https://amzn.to/2NlTBw0 Julius Studio Backdrop Stand: https://amzn.to/2L8vk09 Lime Studio Greenscreen Backdrop: https://amzn.to/2uxU3QX BOOKS: ENTREPRENEURSHIP, SALES, MARKETING How to Win Friends and Influence People (book): http://amzn.to/2FIudOC Thank You for Arguing: http://amzn.to/2CPjQWc Youtility: http://amzn.to/2oyTl2N GET SOCIAL WITH CEREAL ENTREPRENEUR Facebook: https://facebook.com/cerealentrepreneur Instagram: https://instagram.com/cereal_entrepreneur YouTube Link: https://www.youtube.com/c/CerealEntrepreneurJordanSteen Snapchat: https://snapchat.com/add/cerealent Tumblr: https://cereal-entrepreneur.tumblr.com/ Free Digital Marketing Help Group: http://bit.ly/DigitalMarketingFreeFacebookGroup PODCASTS iTunes --- https://itunes.apple.com/us/podcast/cereal-entrepreneur/id1307073662?mt=2 SoundCloud --- https://soundcloud.com/user-782111878
Live with Marketers: The Top 3 B2B Marketing Trends for 2019
 
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We believe that there’s never any advantage in following in the crowd--- especially in marketing, where the crowd is usually wrong. In this episode, LinkedIn’s Global Leads of Market Development, Ty Heath, Peter Weinberg and Jon Lombardo, discuss contrarian ideas in B2B marketing and disclose the top marketing trends for 2019.
बिना खर्चा किए ADVERTISING MARKETING कैसे करें | CROSS PROMOTION | Dr Vivek Bindra |
 
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In this video Dr Vivek Bindra talks about how to do Advertising & Marketing without any additional cost. He explains in details about how to promote your brand with the technique of Cross Promotion; through Cross Promotion you can use your partner’s Goodwill & Assets for your Promotion. Dr Vivek Bindra also talks about 5 Steps to select your Cross Promotion Partner. To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation. Disclaimer: - The following video is based on researches and case studies gathered from different books, media, internet space etc. Dr Vivek Bindra and the producers do not accept any responsibility or liability for the accuracy, content, completeness, legality or reliability of the information contained in the video. The video is made solely for educational purposes and is not created with intent to harm, injure or defame any person, body of persons, association, company or anyone. This video is not intended to spread rumours or offend or hurt the sentiments of any religion, communities or individuals, or to bring disrepute to any person (living or dead). The viewer should always do their own diligence and anyone who wishes to apply the ideas contained in the video takes full responsibilty of it and it is done on their own risk and consequeces. The material contained in the video cannot replace or substitute for the services of trained proffesionals in any field including, but not limited to, financial, medical, pychological or legal matters. Dr Vivek Bindra and the producers does not take responsbility for any direct, indirect, implied, punitive, special, incidental, or other consequential damages arising directly or indirectly on account of any actions taken based on the video. Dr Vivek Bindra and the producers of the video disclaim any kind of claim of libel, slander or any other kind of claim or suit of any sort. Viewer’s discretion is advised.
10 Hilarious Brand Name Fails
 
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Top 10 badly translated sign fails that are funny! Subscribe to our channel: http://goo.gl/9CwQhg For copyright matters please contact us at: [email protected] Description: Among the many, multi-faceted challenges tied to launching a product or service with global ambitions is settling on a name that speaks to what is a broad, widespread and multi-lingual demographic. It can be difficult to settle on phrasing that is able to convert a chosen message across a broad spectrum of cultural and language barriers without something getting lost or redefined along the way. Just ask Apple Inc., which learned the hard way that SIRI, iPhone’s personal assistant software, translates to mean a rather vulgar word for penis in the Georgian language. So it’s hard to blame these foreign companies for losing something in translation upon releasing products with names that are, admittedly, pretty amusing to English-speaking consumers. That is, in the event that these actually are mistakes. While some of the items listed here are clearly innocent translation errors, some do seem to be deliberate, tongue-in-cheek attempts to be provocative and to draw a few more eyeballs with some curiously worded packaging. Indeed, in an era where any online blog can generate millions of views from across the world, a silly product from Ghana can become a worldwide phenomenon immediately. While these translation faux pas can be highly amusing for consumers and other on-lookers, they can represent awfully expensive mistakes for the corporations unfortunate enough to make them. Sometimes, a company will lose money on a dud of an ad campaign over a cultural mis-step, as was the case when Pampers flopped in Japan after including a stork delivering babies on its packaging and thereby confusing Japanese customers who weren’t familiar with that culture-specific folklore. Other times, a poorly researched marketing campaign launch can wind up retracted at a significant expense over a translation snafu, such as when HSBC Bank’s “Assume Nothing” tagline translated to “Do Nothing” in many countries, prompting a $10 million brand overhaul overseas. We in North America are hardly perfect when it comes to branding messages that don’t quite hit the target overseas. On top of the iPhone and HSBC Bank fiascoes, KFC initially ran into trouble in China when it’s “Finger-lickin’ good” tagline translated to the less appealing “Eat your fingers off”. Surely other countries could build their own lists of product launches stemming from the US that went comically awry when they crossed the ocean. For the purposes of this list, however, we focused in on products that, whether knowingly or unknowingly, carry a certain – and undeniably entertaining - charge when translated to English. Whether these are unintentionally hilarious miscues or deliberate, devilish winks from marketers who know they will draw some added attention, it’s hard to believe that any of these raunchily-titled products will have English-speaking consumers flocking to the grocery store or the web to buy them. Unless, of course, sucking down a “Vergina beer” is your sort of thing. But hey, they will certainly get you aware and talking. And isn’t that just the point of brand marketing? Our Social Media: Facebook: https://www.facebook.com/TheRichest.org Twitter: https://twitter.com/TheRichest_Com Instagram: http://instagram.com/therichest Featuring: Urinal Wasted and Broke Cemen Dip Pedo Vergina Beer Only Puke Breast Munchies Pee Cola Megapussi Juusto Snacks The Jew’s Ear Juice For more videos and articles visit: http://www.therichest.com/ TheRichest is the world's leading source of shocking and intriguing content surrounding celebrities, money, global events, society, pop culture, sports and much more. We create high quality top 10 and top 5 list based videos filled with mind blowing interesting and entertaining facts you are going to love and enjoy. Currently updating every day!
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Best of Dr Vivek Bindra | Monopoly | Blue Ocean Strategy | Entry Barrier | Case Study in Hindi
 
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In this video Dr.Vivek Bindra unveils the secret of accelerating your business growth to an exponential level. There are 10 tips which have been given to the audience by Dr. Vivek Bindra to maximise their business to a new potential. Watch the video till the end for phenomenal growth and success. The 8 points included are as follows:- 1: Intellectual property protection. 2: Patent and licences. 3: Distribution network. 4: Exclusive rights. 5: Economies of scale. 6: High capital investment. 7: Proprietary Technology. 8: Excellent customer service. 9: Brand equity. 10: Loyalty beyond logic. To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation.
Sir Martin Sorrell: Building a global brand
 
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Watch the entire lecture at http://mba.yale.edu/news_events/CMS/Articles/7552.shtml Twenty-six years ago, Sir Martin Sorrell had already built a successful career. He was a top official at the global advertising agency Saatchi & Saatchi, driving many of the acquisitions that helped propel the firm to the top of the industry. But, as he told an audience at Yale SOM on February 21, "I wanted to run my own business." He saw an opportunity in Wire and Plastic Products, a small British company that was enticing mainly for being listed on the English stock market. In 1985, he bought a controlling stake and proceeded to create the world's largest advertising and marketing services group, now called WPP. "The business is very tough, very challenging, but also very interesting," he said. "We are involved one way or another in the major changes happening in the world." Sorrell spoke as part of the Leaders Forum lecture series at Yale SOM. He explained how he took a company that made wire shopping baskets and built it into a business with $16 billion in revenue, 153,000 employees, and operations in 109 countries.