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marketing strategies 101, online marketing strategy basics, and best practices
 
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marketing strategies 101, online marketing strategy basics, and best practices. it may seem obvious but knowing exactly what you want from your digital marketing efforts is key to achieving success. it is too often that we are given the brief of simply making improvements to the web to “get more visitors”. an online marketing strategy needs to be durable. the digital ecosystem is characterized by rapid change. the process of arriving at the strategy and the goals must, however, remain constant. it is possible to adapt within the strategy changing the tactics or the channel percentage but the underlying strategy remains until the is a significant paradigm shift. in this course, you will learn about online marketing strategy, content marketing strategy, social media marketing strategy, and email marketing strategy. define the audience: by understanding your audience you will be in a better position to give them what they are looking for. clearly, their needs have to coincide with your product or service’s benefits to be able to have a mutually valuable relationship. it is quite likely that you will have different types of people looking at your site and for each of them, you need to have the correct information available to be able to influence them to make the call to action – whatever that might be. content marketing takes a variety of forms and depending on how you form your strategy, could accomplish a number of different goals. for example, you could use white papers, ebooks and other long-form content to attract downloads, signups, and conversions, or you could use an on-site blog to attract more inbound traffic to your site. social media marketing isn’t the get-rich-quick scheme you may have been promised, but there is significant potential in building and nurturing a social media audience. again, content will come into play heavily here, as it will likely be the factor that attracts your audience, to begin with. here, you stand to gain greater brand visibility, a greater reputation and far more inbound traffic with your syndicated links. email marketing has the astounding potential for ROI because it costs almost nothing to execute. start collecting subscribers from your existing customer base, your social media followers and other new opportunities; from there, even a simple content newsletter can help you encourage repeat traffic to your site, facilitate more engagement with your brand and keep your brand top-of-mind with your audience.
Professional Guides: Workflow Strategies
 
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Two of the most popular workflow strategies in use today are the GitHub Flow and the Git Flow. Learn about the differences and some of the tools available to help you manage your work on GitHub. Visit https://github.com/business to learn more.
Google Hiring Best Practices
 
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"Hiring is the most important thing you do". Allison Watson, Head of EMEA Business Staffing, shares hiring best practices from Google. Campus is a Google space where entrepreneurs come to learn, share ideas and launch great startups. Find upcoming talks and events at your local Campus: Campus London: https://www.campus.co/london/en/events Campus Madrid: https://www.campus.co/madrid/en/events Campus São Paulo: https://www.campus.co/sao-paulo/en/events Campus Seoul: https://www.campus.co/seoul/en/events Campus Tel Aviv: https://www.campus.co/tel-aviv/en/events Campus Warsaw: https://www.campus.co/warsaw/en/events Recorded in October 2014 .
6 Strategies: Competitiveness in Healthcare
 
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http://www.siemens.com/executive-alliance Want more insights about staying competitive? Find this white paper, best practices, and inspiring resources for healthcare leadership at http://www.siemens.com/executive-alliance
Views: 42605 Siemens
Talent 5.0 - Taking Recruitment Practices to a New Level | Stefanie Stanislawski | TEDxUniMannheim
 
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WHO IS STEFANIE STANISLAWSKI? She is an advocate for three causes: Millennials, Women at the Workplace and the Future of Work. She has an ongoing project for each topic: she’s the CEO of Predictive People, a software that uses an AI algorithm to identify disengagement patterns in employees; she’s the Head of Innovation at Catenon Worldwide Executive Search; she’s a blogger and an international speaker creator of Proudly Millennial.com, and she’s the German Ambassador of Vital Voices. Throughout her career she has consistently found ways to be a connector: between women and HR, HR and Millennials, and Millennials and the future of the workplace as we know it. WHAT IS HER TEDx TALK ABOUT? Stefanie goes through some of her most recent research on how the workplace is changing, becoming something out of the ordinary, and how the recruitment process will be in the upcoming years. From technology to people, the best companies are starting to embrace the fact that “talent is their most important asset” and they’re just trying to figure out how to access and keep the best individuals by building smarter, unique and closer organizations with the use of analytics, top technology and top performers. For more information about her, just check out her social media accounts. • Twitter: @sstami8 • Linkedin: https://www.linkedin.com/in/stefaniestanislawski/ • Facebook: www.facebook.com/PredictivePA/ • www.predictive-people.com She is an advocate for three causes: Millennials, Women at the Workplace and the Future of Work. She has an ongoing project for each topic: she’s the CEO of Predictive People, a software that uses an AI algorithm to identify disengagement patterns in employees; she’s the Head of Innovation at Catenon Worldwide Executive Search; she’s a blogger and an international speaker creator of Proudly Millennial.com, and she’s the German Ambassador of Vital Voices. Throughout her career she has consistently found ways to be a connector: between women and HR, HR and Millennials, and Millennials and the future of the workplace as we know it. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
Views: 45696 TEDx Talks
11 Google Ads Strategies For 2019
 
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Check out 11 Google Ads strategies for 2019. We cover some of the top google adwords strategies, best practices, tips, and tricks for you to get the most out of your google ads budget. You can learn the Google Ads best practices for beginners in 2019 and beyond. It can be really difficult to get started, so you can real our video description below and see some of our helpful videos so you can learn as much as possible. Google Ads Strategies Surfside PPC Article: https://surfsideppc.com/google-ads-strategies/ Google Ads Tutorials Playlist: https://www.youtube.com/playlist?list=PLCKZKQoSq6y4PlNrLqTbA-oQ8GFPn_eeh Google Ads Tutorial For Beginners 2019 - Google AdWords Tutorial For Search Campaigns: https://www.youtube.com/watch?v=zLeduV-d7lc Google Ads Extensions Explained For 2019: https://www.youtube.com/watch?v=k8hh68Hqd-Y Top 8 PPC Trends For 2019 - Pay-Per-Click Advertising and SEM Trends and Strategies: https://www.youtube.com/watch?v=X_GCH_G298Q Google Ads Custom Intent Audiences: https://www.youtube.com/watch?v=3q7_w6Ed0Tc Google Ads Keyword Planner Tutorial: https://www.youtube.com/watch?v=cUdeh-jljYg 11 Google Ads Strategies: 1 - Use The Google Keyword Planner or UberSuggest Google Keyword Planner Tutorial: https://surfsideppc.com/google-keyword-planner/ 2 - Import Google Analytics Conversions for Google Ads Conversion Tracking. Optimize Your Campaigns For Conversions 3 - Use Target CPA or Target ROAS automated smart bidding strategies 4 - Create Remarketing Audiences 5 - Create Custom Intent Audiences 6 - Use Audience Targeting for your Search Campaigns 7 - Create 3 Ads Per Ad Group including using Google Expanded Text Ads and Google Responsive Search Ads 8 - Use Ad Extensions including Sitelink Extensions, Call Extensions, Callout Extensions, and more. 9 - Use the Search Terms Report to Find Negative Keyword Ideas. 10 - Separate Google Search Ads campaigns, Google Display Ads campaigns, and Google YouTube Video Advertising campaigns. 11 - Test All Campaign Types including Dynamic Search Ads, Gmail Ads, Display Ads, Search Ads, and more.
Views: 12065 Surfside PPC
Git Branching and Merging Strategies
 
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PLEASE READ: This video demonstrates an EXAMPLE of git branching and merging strategies. It's a decent template to get you started in different situations. It's not a "THIS IS HOW YOU SHOULD DO IT" video. These are ideas based upon my experience. Hopefully they will increase your understanding of git. In the end, you should UNDERSTAND your own process, how git works, and then create a branching and merging strategy that works for YOU and your situation. ---- Three similar branching and merging strategies in Git, with a common goal of keeping development history linear. PowerPoint: http://goo.gl/kQPwb NOTE 1: This example branching and merging strategy is intended for larger development teams that manage a formalized development cycle with distinct development, testing, and release phases, and require production maintenance of more than just the latest version of the product. I don't recommend these thoughts for small teams and simple development processes. NOTE 2: One thing to remember is that my advice is simply an example put together from my experiences. If you don't know where to start, the specific processes I've laid out are a good starting point, but be sure as you get more comfortable with things to adapt them to your specific needs or preferences. NOTE 3: Note 2 implies that you take the time to understand what I've laid out and not just emulate it and also to be in touch with what your development process needs are.
Views: 200257 Mike Jansen
Best Practices for Customer Community Strategies
 
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Interested in starting a customer community for your organization, but unsure of where to start? Watch this video to gain best practices from key thought leaders on how to empower and engage your customers leveraging communities. Learn more at: http://go.sap.com/product/content-collaboration/community-powered-commerce.html
Views: 291 SAP
strategic planning 101, strategic planning definition, process, and best practices
 
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strategic planning 101, strategic planning definition, process, and best practices. how to implement a strategic planning process in your organization—a process that can be repeated yearly and ensures you get input from all relevant stakeholders. in this course, we show you how to establish and articulate your organization's core competencies, vision, mission, and strategic filters. using these criteria, we show how to prioritize competing initiatives, how to allocate resources to best support those initiatives, and how all of these factors combine to create a compelling strategic plan.
Strategic Sourcing: Best Practices
 
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Stephanie Kowal and Keith Wayland take you through the Infor Lawson Strategic Sourcing product, what it can do for your organization and how to get full value from your investment.
Views: 2223 RPI Consultants
Free Workshop: Best Practices for strategic planning
 
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In this 60 minute training we will share best practices you can use to create a strategic plan that your whole team can get behind. You'll learn Why do strategic planning? Best practices for your strategic planning Overview of a one day and two-day agenda. How we can work together. Important links: Strategic planning Starter Kit: http://www.smestrategy.net/strategic-planning-starter-kit Favorite strategic planning Frameworks http://www.smestrategy.net/blog/business-strategy-frameworks-for-strategic-planning One day planning agenda : http://www.smestrategy.net/blog/one-day-strategic-planning-meeting-agenda-sample -- Two-day planning agenda http://www.smestrategy.net/blog/sample-strategic-planning-agenda Contact us to talk about your strategic plan. http://www.smestrategy.net/contact Strategic planning services http://www.smestrategy.net/strategic-planning-facilitator-and-facilitation-services
Best Practices in Recruitment Strategies
 
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Description Six Sigma was all the rage over the last few years, and now LEAN has become the new buzzword in quality and process efficiency. LEAN is a broad catchphrase describing a holistic and sustainable approach using less of everything to give you more. LEAN is a business strategy based on satisfying the customer by delivering quality products and services that are just what the customer needs, when the customer needs them, in the amount required, at the right price, while using the minimum of materials, equipment, space, labor and time. LEAN, familiar in manufacturing environments, can be applied within the talent acquisition process too. In this presentation learn how our client and KellyOCG partnered to introduce LEAN to the recruitment process. We will also educate you on basic LEAN principles, provide examples of introducing and sustaining LEAN, as well as lessons learned and a fun exercise to help you better understand how being LEAN can improve process. What You Will Learn 1) Strategies for implementing LEAN in recruitment (process) 2) Benefits of LEAN (results) 3) Sustaining a LEAN environment (ongoing) Who Should Participate 1) Recruitment Professionals 2) HR Directors & Leadership 3) Hiring Managers Materials that may be of interest to participants 1) LEAN case study (will be sent to participants after webinar) 2) Book, LEAN Thinking by Womack & Jones 3) Book, LEAN Six Sigma Pocket Toolbook by George, Rowlands, Price, Maxey Get the archived webinar now at: https://bestpracticeinstitute.org/members/articles/zacharymisko.html
Strategic Construction Bidding Best Practices
 
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Strategic Bidding and Estimating Profitable Job
Views: 15233 SupportiveServices
Strategic sourcing best practices
 
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Strategic sourcing is still fundamental to any procurement organizations' success and for delivering long-term value to the business. It also frees up time and resources for procurement teams to work on other transformation and innovative initiatives. We work with our clients to help them develop sound strategic sourcing processes and, more importantly, move onto other transformative strategies that make the procurement organization a "star" in the company.
Views: 7777 ATKPAS
Email Marketing Best Practices - 9 Tips
 
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Email Marketing Best Practices - 9 Tips Tips Covered in Video: 1) Build targeted list (CRM) 2) Add value! Don’t wait, automate. Think through drip campaigns (leads, customers, holidays, promotions, reviews, etc.) 3) Personalize 4) Design for mobile - content above fold 5) Catchy subject line - insert name 6) What days/times are best to send? 7) Address and unsubscribe 8) Test before sending 9) Study data and results and refine Conclusion - Thanks for watching. If you found this content helpful please take a second and like, share and comment. And make sure to follow us for more great content just like this. Later! #Email #EmailMarketing #EmailMarketingStrategies --- Presented by: JB Kellogg JB Kellogg is the Co-Founder & Co-CEO of Madwire®. Madwire's brands Marketing 360® and Top Rated Local® are popular platforms used to help small businesses grow. Madwire was founded in 2009 and has since grown to nearly 1,000 people and over 100MM in annual revenue. JB & Co-CEO Joe Kellogg were recognized as Glassdoor's Highest Rated CEOs for 3 consecutive years (#1 overall in 2016). JB is passionate about small business marketing, leadership, sales, team culture and more and often shares the tips, tricks and strategies he's learned in life and while growing Madwire. JB Kellogg on LinkedIn: https://www.linkedin.com/in/jb-kellogg-8567a029/ --- Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016 & 2017! Follow Us: Marketing 360® Website: https://www.marketing360.com/ Madwire® Website: https://www.madwire.com/ Facebook: https://www.facebook.com/marketing360/ Instagram: https://www.instagram.com/marketing360 Twitter: https://twitter.com/fuelsyourbrand Pinterest: https://www.pinterest.com/fuelyourbrand/ Snapchat: https://www.snapchat.com/add/fuelyourbrand Youtube: https://www.youtube.com/marketing360
Views: 162603 Marketing 360
IT Risk Management Strategies  and Best Practices - Project Management Training
 
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Information technology (IT) has taken over! But have project managers fallen behind in developing strategies for IT risk management? Not Jennifer Bridges, PMP, https://www.projectmanager.com/?utm_source=youtube.com&utm_medium=social&utm_campaign=ITRiskManagement who has the straties and best practices you need.
Six Steps To Create Strategic Sourcing Plan
 
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http://www.cpsmtraining.com For a free guide to Careers in Supply Management Six Steps To Create Strategic Sourcing Plan Learn how to develop a strategic sourcing plan that will improve cost savings and increase profitability, so you stop reacting to crisis and start managing your supply chain. Specifically you will learn... How to align strategic sourcing with corporate vision, so your actions support the organization How to select the best technology to support strategic sourcing, so you use the most effective technology How to prioritize spending to align with corporate plans, so you have resources to execute your plans. How to determine whether or not to outsource certiain requirements, so you maintain control in your supply chain How to integrate strategic sourcing with sales and marketing, so your efforts meet the needs of the customers How to present your plan to executive leadership, so you get buy-in and support to implement strategic sourcing as a strategic capability For a free guide to Careers in Supply Management visit http://www.cpsmtraining.com
Views: 24955 cpsmtraining
12 Pinterest Ads Strategies and Best Practices 2019
 
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Check out our video where we cover 12 Pinterest Ads strategies. There are plenty of Pinterest advertising strategies, tips, tricks, and hacks to get the most out of your Pinterest Ads campaigns, so we came up with 12 different ideas that will help you get more conversions for your budget. If you are just getting started with Pinterest advertising, you need to know some of the best practices that experienced advertisers are using. We listed some of our favorite tips and tricks so you can drive more revenue from Pinterest. Pinterest Ads Strategies: https://surfsideppc.com/pinterest-ads-strategies/ We put some of the helpful URLs below that we covered in the video in addition to our Pinterest Advertising and Pinterest Marketing playlist. You will find this video on the playlist as well. Pinterest Advertising Playlist: https://www.youtube.com/playlist?list=PLCKZKQoSq6y6gZcvKePWQyiK-MKhoCoG4 Pinterest Ads Tutorial 2019 - Pinterest Advertising Tutorial For Traffic Campaigns: https://www.youtube.com/watch?v=SKJ9J1X5dy0 Pinterest Marketing Tutorial 2019 - Pinterest Marketing 101 Strategy Course To Grow Your Followers: https://www.youtube.com/watch?v=5y188Z01jW4 Pinterest Audiences Tutorial 2019 - How to Create Pinterest Retargeting Audiences & More: https://www.youtube.com/watch?v=b2ohhUi5OCA Pinterest Audience Insights Report and Pinterest Analytics Reports 2019 - Audience Demographics: https://www.youtube.com/watch?v=BPKG2Xy1QP0 Pinterest Creative Best Practices: https://business.pinterest.com/en/creative-best-practices Pinterest Rich Pins: https://business.pinterest.com/en/rich-pins 12 Pinterest Ads Strategies and Best Practices: 1 - Test all types of Pinterest Ads campaigns 2 - Use Pinterest Audience Insights to find the best interest-targets for your campaigns 3 - Use Website Activity to find ideas for what to promote based on what Pinterest pins get the most impressions and clicks 4 - Follow the Pinterest Creative best practices guide to get the most out of your pins 5 - Publish at least 3 promoted pins per ad group when you are setting up your campaigns 6 - Install the Pinterest conversion tag and set-up conversion events from your website 7 - Use Pinterest Rich Pins like product pins, recipe pins, app pins, and more 8 - Target Pinterest Audiences like retargeting audiences, engagement, actalike audiences, and more 9 - Use Pinterest Carousel ads to upload up to 5 images for your Pinterest pins 10 - Use demographics from your Pinterest audience insights and Google Analytics for your targeting 11 - Set your Pinterest bids low and increase them over time to make sure you are spending your budget in full. 12 - Use keyword research tools like the Pinterest keyword tool and the Google Keyword Planner
Views: 2521 Surfside PPC
MaRS Best Practices - Recruitment and Selection Strategies for Building a Strong Team
 
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Margo Crawford, President & CEO, Business Sherpa. The key to the success of any company is building the right team at the right time, but the process of finding, recruiting and selecting the group who will be 'on the bus' through the journey can be one of the least planned out and executed activities in a start-up, often leaving companies having to rein in headcount, or reduce burn and critical gaps in their team at a later stage. In this session you will learn the principles of recruitment and selection as well as practical approaches for early stage companies including critical tips and pitfalls to avoid along with a set of lessons learned from years of supporting start-up companies. MaRS - Building Canada's next generation of global technology companies. marsdd.com
Best Practices: High School Reading Strategies
 
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This video demonstrates methods to use with high school students that will increase their reading skills.
Best Practices and Proactive Strategies to Mitigate Cyberthreats
 
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R. David (Dave) Mahon, Chief Security Officer, CenturyLink In today’s digital world, cybersecurity risks can be greater than natural disasters. The impact on corporate reputation and financial performance compel organizations to assess risk exposure, implement risk transfer and mitigation strategies. Join a leading cybersecurity expert who will share current best practices and new proactive strategies to execute a comprehensive security program. https://www.rsaconference.com/events/ap17/agenda/sessions/5249-Best-Practices-and-Proactive-Strategies-to-Mitigate-Cyberthreats
Views: 931 RSA Conference
Customer Segmentation Strategies & Best Practices In Adobe Analytics
 
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Join the analytics insiders for an Analytics Thursday focused on customer segmentation basics, strategies, and best practices. Carolyn Sebasky at athenahealth walks through a case study of how her organization integrated Demandbase and CRM datasets into Adobe Analytics for analysis, then Adobe Target for personalization. Note: Visualizations have been adjusted so as not to disclose sensitive data.
Views: 2149 Adobe Analytics
GED Best Practices - Strategies for Raising Your Score
 
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3 straightforward techniques you can use to bring your score up on the GED tests, with example questions.
Views: 373 David Cohen
Best Practices for Creating a Sales Strategy
 
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On this episode of SBI Sales and Marketing video podcast, we focus on developing your sales strategy for this coming year. Visit http://bit.ly/GoSBI to learn more about SBI. 00:33 Introducing today’s guest and the basics of strategy development 02:44 Collecting market research as a base for your strategy 05:09 Why it is vital to include your corporate strategy in your planning 09:27 Understanding your product strategy and its importance 11:52 Creating sales strategies around customer needs, not products 14:54 Aligning sales strategy with your marketing strategy 17:26 How to align your team with sales enablement 20:07 The importance of a comprehensive talent strategy 27:11 Today’s takeaways for building your sales strategy 30:32 Wrap up and next steps to make your number SBI Sales and Marketing Video Podcast Episode Summary Greg Alexander, the CEO of SBI and host of SBI Sales and Marketing video podcast, spoke with Vincent Gatti, VP of sales at ITsavvy, who is a national leader of integrated IT products and solutions. We discuss best practices for creating a sales strategy, a part of our 6-step revenue growth methodology. When developing sales strategies, some of the most important steps require alignment between multiple departments within the company. An effective strategy begins with collecting market research, which maps out competitors’ product strategies and highlights areas of differentiation for your sales strategy. Then, with a strong corporate strategy, the market research will help you craft next year’s sales goals. Finally, the product strategy will ensure your sales strategy is well-rounded. In order to complete your sales strategy, you must be aligned with your company’s marketing strategy to ensure the marketing budget will drive demand for your products. Then sales enablement will focus your employees on customer-driven sales strategies, instead of a product-driven strategy. Ready to Make Your Number? If you want a copy of the workbook mentioned in this video, go to SalesBenchmarkIndex.com/2016 report to see the details of our six step revenue growth method, which covers market research, corporate strategy, product strategy, marketing strategy, sales strategy and talent strategy. If you want to have one of SBI’s seasoned sales and marketing consultants help you implement our revenue growth strategy in your organization, let us know at https://salesbenchmarkindex.com/contact‐us/.
Views: 3720 SBI TV
Instructional Design: Strategies and Best Practices for Online/Blended Learning
 
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In this webinar you will learn strategies and best practices for developing online and blended curriculum. The webinar will begin with an overview of instructional design processes, as well as an introduction to content development methods and quality assurance tools. In addition, a variety of self-paced and cohort based online courses will be demonstrated including a variety of lecture types and interactive activities. Presented by Gwyn Shelle. Learn more at https://learn.extension.org/events/3075
Views: 581 eXtension
Best Practices: Strategies to Achieve Impact
 
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Panelists from US foundations and the nonprofit arena offer unique perspectives to maximize the impact of finite resources to improve healthcare, womens lives and urban communities. Focusing on building partnerships and collaborations to bring these issues to the forefront, panelists discuss issue perception, priorities and effective strategies for translating funding into impact. Panelists also discuss their own strategies to make impact as well as how they choose partners and collaborators to fit into that overall strategy. Panelists: George Thibault, M.D., President, The Josiah Macy Jr. Foundation Robert Buckley, PhD, Managing Director, The Rockefeller Foundation Katherina Rosqueta, Executive Director, The Center for High Impact Philanthropy, University of Pennsylvania
Views: 505 yourworldview
Novel DOAC Reversal Strategies: Update on Best Practices
 
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Earn CME credit: https://www.naccme.com/program/19-mcln-203-2 In this webcast, Drs. Mark A. Munger, Randolph V. Fugit, and Paul P. Dobesh describe the mechanisms of action and safety/efficacy data for currently-approved DOAC reversal agents, and outline comprehensive care strategies that facilitate multidisciplinary management of patients at risk for DOAC-related bleeding. © 2019 NACCME, an HMP Company
Views: 123 ImedexCME
Medical Device Marketing: Best Practices, Strategies, and Tips
 
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http://MedicalMarcom.com Medical Device Marketing webinar from Medical Devices Group leader Joe Hage covers how to market and sell medical devices to doctors and hospitals.
Views: 6800 MedicalMarcom
Facebook Advertising Tips and Strategies 2018 - Best Facebook Ads Strategies
 
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n this Facebook advertising tips and strategies training video, you're going to learn the Facebook marketing principles that can help you grow your business and get more traffic without wasting money. This comes from years of "in the trenches" hands on experience, for both my own personal business and clients I consult with. Watch this video FULLY before launching your own Facebook Advertising Campaign. Facebook Advertising Strategies Blog Post: http://ryanmasters.com/facebook-advertising-strategy-2018/ Facebook Advertising Tips & Strategies Cheat Sheet: https://docs.google.com/document/d/1_eRFBc9z08gDudvy-Sa5W_7Wtvj4gDoRWzeK7IPkOSc/edit?usp=sharing Want more help? Contact Ryan: http://ryanmasters.com/contact-ryan/ Table of Contents: - 0:49 The Philosophy behind the Lean Agile Approach to PPC Advertising - 1:46 The Key = Right Message + Right Person + Right time - 2:41 Successful Advertising on Facebook - Relevance and Authenticity - 3:20 Think Mobile - 3:59 5 Key Leverage Points - 4:32 1. Landing Page - 5:05 Examples of Landing Pages - 7:48 2. Offer - 8:08 Cold, Warm, or Hot Audiences - 9:17 Goal of Facebook Ads - 10:38 Relevance and Authenticity - 11:29 Give Value, Invoke Curiosity, and Call to Action - 12:53 Keep Ads Simple and Easy to Digest - 14:30 Examples of Strong Ads - 16:52 3. Audience - 17:30 Use Layer Stacking - 19:25 An example of Audience Layer Stacking - 20:50 4. Tracking - 21:36 Facebook Pixel - 22:24 Setup Audience Buckets - 23:05 5. Three Genesis Campaigns - 24:14 I. Catch-all Remarketing - 26:08 Social Proof - 27:23 II. Customer Clones - 29:12 III. Discovery Campaign
Best Practices in Online Teaching
 
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Online teaching presents a unique set of challenges that require clear definition of faculty performance. Research shows that specific strategies can support and enhance the teaching and learning process. In this online workshop offered 2/14/14, we examined and discussed best practices that will promote successful online experiences including planning and management, teaching techniques, and assessing and evaluating students. Participants discovered different ways to facilitate these strategies during all phases of an online course
DevOps Practices on the Mainframe: Strategies and Best Practices
 
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Subscribe to our YouTube channel to stay up to date on all of our world-class products and exciting updates: https://goo.gl/YhZF9h In this era of disruption where startups appear daily, velocity, agility, quality and customer experience is critical for enterprises to maintain competitiveness and drive differentiation. Whilst many believe that DevOps is only for startups and unicorns, forward-thinking organizations are realizing that the mainframe has a critical part to play in their Business Technology culture. Join guest speaker Rob Stroud, Principal Analyst at Forrester, for a review of recent research on DevOps practices on the Mainframe. In this session you will learn the strategies and best practices that App development and IT operations teams are putting in place to accelerate agility and velocity whilst driving quality to deliver the responsiveness their markets require to effectively compete. To watch more CA World 2016 content, go to http://cainc.to/eFm1lp
Views: 4248 CA Technologies
Effective Facebook Marketing Strategies For 2019 (Live on Stage)
 
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Video on my presentation at Digitalium in Romania: Effective Marketing Strategies for 2019. Watch and learn tips & best practices to use for your business to grow. Thank you for watching. Enjoy! 🔔 Subscribe for more tips & videos: https://www.youtube.com/antoinedupont?sub_confirmation=1 🚀 To put a date on hold for your next event: https://www.antoinedupont.com/ 📢 Let's connect: https://www.facebook.com/antoinedupontspeaker https://www.instagram.com/adupont65/ https://www.linkedin.com/in/dupontantoine/ https://www.katapult.marketing/ About Antoine Dupont Antoine is a recognized expert and strategist in digital marketing. He’s an award-winning marketing agency owner and a speaker at national & international conferences. He combines 18 years in marketing and 15 years in the hospitality industry. His first job out of college was working for Gordon Ramsey in London at Le Gavroche. Antoine travels the world sharing his strategy and methodology to marketers and business owners. His goal is to improve lead generation and business growth via his proven marketing strategies. As a result, he is an in-demand consultant on discovering the strategies that work. His past clients include Office Depot, Unilever, The Sports Authority, Habitat for Humanity. Recent appearances include presentations at INBOUND18, PRINT18, MPI WEC 2018 & Digitalium 2018 (Romania) and many others.
Views: 59757 Antoine Dupont
How to Plan and Execute Great Startup Marketing Programs - MaRS Best Practices
 
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April Dunford, Founder, Rocket Launch Marketing, discusses a systems approach to startup marketing. April highlights the importance of understanding the customer buying process, choosing the right marketing tactics and measuring results. MaRS -- Building Canada's next generation of global technology companies. http://www.marsdd.com/
Best Practices In Strategic Account Management
 
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A Revinar on how to drive revenue, focused on best practices in strategic account management, will help move you from Vendor closer to the coveted position of Trusted Partner. The result... more wallet share and higher revenue growth rates.
Views: 13632 RevegyTV
The Top Hiring Trends for 2018 | Talent on Tap
 
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Brendan Browne, Head of Recruiting at LinkedIn, shares his perspective on the top 4 hiring trends this year: diversity, new interviewing tools, data, and AI.
Part 4: Proven Sales Strategies and Best Practices
 
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OrdersIn and Order It Apps Sales Training - Proven Sales Strategies and Best Practices
Views: 350 OrdersIn
Best Practices in Strategic Executive Recruitment Planning
 
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During DiversityInc’s fall conference, “Conquering Recruiting Challenges,” Sept. 14, 2016 in Newark, New Jersey, Matthew Perry, Head of Talent Acquisition, Global Pharmaceutical and Global Oncology Business Units at Novartis Pharmaceuticals Corporation, presented “Best Practices in Strategic Executive Recruitment Planning"
Views: 1038 DiversityInc
Facebook Ads in 2019: What's Working Now!
 
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Facebook ads can be an amazing way to bring new audiences of potential customers to your site. But with ad costs rising, there are a few things you should know about that will increase engagement, and lower the costs of your Facebook ads in 2019. When you follow these best practices, people will relate more to your business, share, like and comment more, and Facebook will reward you for it. 👉 Access my FREE mini-course "How to Guarantee Website ROI" here: http://thedeependdesign.com/roi 👉 Or, want to see how you can work directly with Wes to get a more strategic customer generation website? Just go to: http://thedeependdesign.com/our-services/ #websuccess #facebookads #facebookmarketing
Views: 96542 The Deep End
Economic Development --  new strategies and best practices
 
01:34:05
This session co-sponsored by CSMFO and Cal-ICMA Coaching Programs provides the latest best practices for economic development in local government.
Views: 1558 CSMFOcoaching
The 6 Skills Every Strategic Account Manager Should Have
 
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Strategic account management skills are a key part of being successful at managing and growing an organisation's largest and most profitable accounts. But which skills truly matter ? And what do top-performing organisations do differently from the rest ? ----------- Liked this video ? Then find even more advanced B2B sales tips, strategies and techniques on http://www.agocluytens.com, or subscribe on Youtube: https://www.youtube.com/subscription_center?add_user=agocluytens Connect with me on: LINKEDIN: http://www.linkedin.com/in/agocluytens TWITTER: http://www.twitter.com/acluytens YOUTUBE: http://www.youtube.com/agocluytens GOOGLE+: https://plus.google.com/u/0/+AgoCluytens/ WEBSITE: http://www.agocluytens.com For more information on sales training, coaching and consulting from RAIN Group, please visit http://www.raingroup.com
Views: 58041 Ago Cluytens
Best practices on how to create a strategic plan-Webinar Replay
 
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Are you the CEO or a manager of an organization that lacks some direction? Learn more about strategic planning here: http://www.smestrategy.net/ Does your organization have direction and maybe it's going the wrong places? This webinar will walk you through the strategic planning process so you can create a plan with your team. Having a good strategic plan is integral to any organization that needs to lead their people. A Strategic plan will help you make better use of your time, money and people. It will also help you manage different targets and KPI's in your organization. Finally it will teach you a model to analyze the outside world to prepare for threats and opportunities that might otherwise catch you by surprise. If you are looking to learn how to create a strategic plan, or how to run a strategic planning session with your team, this webinar is for you. At the end of the Webinar you will get a bonus of questions to ask your team before the strategic planning process.
Hepatitis in Communities of Color: Strategies and Best Practices
 
01:00:47
On September 29, 2016 OMHRC, in collaboration with the National Health IT Collaborative for the Underserved (NHIT) and Georgetown University (GU), hosted a webinar that addressed Hepatitis among underserved communities of color. The presenters were Luis Belen from NHIT, Sherrie Wallington from GU, Claudia Martorell from Infectious Diseases and The Research Institute, Jeffrey Caballero from the Association of Asian Pacific Community Health Organizations (AAPCHO), and Dr. Martin Kistin from the University of New Mexico Hospitals Center for Digestive Diseases.
Recruitment Strategies: Hiring Best Practices
 
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The recruiting process of a company is very crucial to its growth as it leads to inspired and effective employees. Being in the industry for quite some time now, I've accumulated some practices that has led me to the best hiring practices - this is what I'm sharing to you in this video. Watch and Enjoy! Joe Camberato ======================== Video by Nate Woodbury BeTheHeroStudios.com http://YouTube.com/c/NateWoodbury
Views: 30 Grow by Joe
Kubernetes cluster management strategies | Kubernetes Best Practices Series
 
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Learn best practices on how to manage your Kubernetes clusters from field experts in this episode of the Kubernetes Best Practices Series. In this intermediate-level deep dive, you will learn about cluster management and multi-tenancy in Kubernetes from Mohammad Nofal, Cloud Native Applications Architect at Microsoft. Learn more: https://aka.ms/aks/SMEWebinars
Views: 3680 Microsoft Azure
eProcurement: B2B Supplier Best Practices & B2B eCommerce Strategies
 
37:59
Pre-Recorded webinar providing suppliers with the B2B best practices related to transacting with customers leveraging eProcurement systems such as Coupa, Ariba, Oracle, SAP, Jaggaer and more covering the eProcurement Market Overview (Growth & Drivers), Supplier Enablement, Supplier Best Practices, Benefits for Suppliers best in class B2B suppliers leveraging PunchOut2Go. More at https://www.punchout2go.com/
Views: 270 PunchOut2Go
Men & Mice New Best Practices for Future-Ready Network Strategies
 
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Want to know what's bogging down your Hybrid and Multicloud strategies? Here we discuss some typical hurdles, shift in decision-making between DevOps and Network Managers and the importance of utilizing the service-native features available within the solutions that comprise your network, whether on-premise or cloud.
Views: 42 Men & Mice
Integrating Student Information Systems with Salesforce: Strategies and Best Practices
 
01:00:36
Join our next Success webinar, Integrating Student Information Systems with Salesforce: Strategies and Best Practices, to explore the many ways system integration benefits your school. Whether you want an aggregated view of your students, the ability to trigger actions based on status changes, or the automation of manual work, you will learn the three simple steps to successful integration. By highlighting how higher education institutions have integrated with the most popular Student Information Systems, we will explain the layers of integration and discuss considerations like synchronous-versus-asynchronous and buy-versus-build options. Speakers: Grant Miller, Director of Alliances, Salesforce.com Foundation Jill Kenney, Director of Sales Engineering, Salesforce.com Foundation
Views: 1624 Salesforce.org
Disability Focused Employee Resource Groups: Strategies and Best Practices
 
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Title: EARN Webinar: Disability Focused Employee Resource Groups: Strategies and Best Practices Presenters: Ann Andreosatos, People with Disabilities leader, North America, Procter & Gamble Jenny Lay-Flurrie, Senior Director of Accessibility, Customer Partner Advocacy, Microsoft Adrian Hawkins, Senior Oncology Sales Specialist, Novartis In the past decade, Employee Resource Groups (ERGs) have become an invaluable tool for attracting and retaining diverse talent and gaining access to new customer markets. Top performing companies have recognized that ERGs are vital partners in supporting the achievement of their business objectives. This webinar will provide information on disability-focused ERGs and the value they bring to organizations. Presenters will highlight strategies and best practices and describe how utilizing these ERGs enhanced their recruitment, community relations, and other business initiatives. Specifically, webinar attendees will learn about successes and challenges and gain insight to a process that may be easily adapted, customized, and replicated.
Views: 454 AskEARN
Gary Vaynerchuck on Social Media for Small Businesses (strategies and best practices)
 
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Visit us at http://9nl.at/iqoptionstrading for more entrepreneur resources! Speaks on Social Media Strategy for business & individuals ____________ University of Common Knowledge - bringing some of the best practical advice and wisdom from the internet - Online education for people who want to learn! ★☆★ MY PRODUCTS & COURSES: ★☆★ ★50 Entrepreneurs Share Priceless Advice ➤https://www.youtube.com/watch?v=snpAOGnxn3o&index=3&list=PLphfR_7qcJNOt-M2EjwIi-AKttkVusK_D ☆Joe Polish Interview with Tony Robbins & Peter Diamandis ➤https://www.youtube.com/watch?v=aGitisIGHrQ&index=2&list=PLphfR_7qcJNOt-M2EjwIi-AKttkVusK_D&t=1911s ★Why Civilians Suffer More Once A War Is Over - Margaret Bourdeaux ➤https://www.youtube.com/watch?v=L8LQN7QmM8s&list=PLphfR_7qcJNOt-M2EjwIi-AKttkVusK_D&index=1 Keep track of your social networks. -------------------------------------------------- ------- ► Click Here To Subscribe: https://www.youtube.com/channel/UCNg7fCOqYjtWvAVkKly0deQ?sub_confirmation=1 ► Facebook Fanpage: https://www.facebook.com/Digital-Marketing-Investment-Trading-1705929103039550/ ► Google+: https://plus.google.com/u/0/b/104631714841107753570/104631714841107753570?pageId=104631714841107753570 ► Twitter: https://twitter.com/Marketi1Digital ► Personal Facebook:https://www.facebook.com/joe.gebbia.125 Thank you for watching! Do not forget to rate this video. If you like this video, please click like, share and leave a comment.
Accounts Payable Best Practices & Strategies - Automate Your AP - Webinar
 
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This 30-minute webinar recording uncovers best practices for accounts payable departments. Accounts payable departments are saving millions of dollars by reducing invoice processing costs by 83%, speeding up cycle times by 82%, and streamlining exception handling and late payments by 52%. Whether you are new to the concepts of automated accounts payable solutions or are already down the path, this educational webinar will demonstrate ways to improve your AP strategies. Imagine the ability to significantly increase cash flow when you streamline accounts payable and reduce invoice processing costs within 6 months or less? A recent case study will also be presented in which the customer enjoyed a $1.5-million-dollar savings in the first year alone by implementing best practices in accounts payable and improving their accounts payable strategy.
Views: 403 Naviant, Inc.