Search results “Thesis marketing strategies”
Thesis Presentation of Team BA (Green Marketing Strategy)
Victor Alvin T. Lacuna presenting their Thesis Project ""Green Marketing Strategy"" at the NEUST San Isidro BA Building for a panel of doctorate degree holder faculty.
Views: 874 Alvin Tolentino
Thesis Writing for Business Students: Strategies
Thesis Writing for Business Students: Strategies How to create strategies for your case study thesis With the SWOT analysis done, it is now time to come up with strategies for dealing with the company’s key issue. The types strategies that you recommend should be apparent from your SWOT analysis. Students usually look into: revenue and costs pricing marketing positioning growth opportunities So taking a look at this SWOT analysis, strategies that are worth looking into include: Positioning Revenue diversification Partnership with the neighboring Ski Resort Artificial Snow Production Energy Costs and opportunities for saving Considered this and decided to look further into the strategies by creating the following sections: Artificial Snow Production: We discussed how Artificial Snow is used at ski resorts in Tirol in general and at the case study ski resort. Based on the three climate change scenarios we created in our external analysis (that is conservative, moderate and extreme) we calculated the feasibility and costs of creating artificial snow. It turns out that there are limitations to the production of snow in terms of temperature, time it takes to produce and costs. Energy Costs: As one of the biggest costs, it was worth looking into whether it was possible to save. It turns out, there was a lot of opportunity to save! We were able to calculate total cost savings. Pricing Strategies: We wanted to look into whether it was possible to shift customer behavior to fit with the changes in snow conditions. We discussed different types of ski passes and pricing. For example, you could offer lower pricing during bad snow conditions and higher pricing when snow conditions were good. If you look into pricing strategies, definitely look at the price elasticity of the customer (you can create a question in your customer survey to determine it). This will help guide your pricing strategy discussion. Positioning was definitely one of the biggest opportunities for the Ski Resort and was relatively long hanging fruit. We suggested that they position themselves as an eco-friendly resort. There is already a good infrastructure in Austria for environmental friendliness, so it wouldn’t be a hard or expensive step to take. Plus, the energy saving strategy plays well with the positioning strategy of being eco-friendly. If you choose to look at positioning in your own thesis, I can recommend using Bowman’s Strategic Positioning Clock. Growth Strategies: This was especially interesting in relation to the partnership opportunity with the neighboring ski resort. By building a lift between the two ski resorts, would make the resort more attractive to skiers as the area would grow more than double in size. This was just one of several growth strategies we looked into. If you want to look into growth strategies for your case study company, I definitely recommend using Ansoff’s Growth Matrix. So just to sum up. For the strategy section, look at your SWOT analysis to get inspiration. When you do write your strategy section, keep in mind that this is not your recommendation section. This is a section that is purely a discussion of possible strategies, so do not come to any conclusions in this section. The Case Study Method for graduate and undergraduate Business Students writing a thesis, dissertation, academic paper, masterarbeit, bachelorarbeit, bachelor project, master thesis, bachelor thesis. Keywords: how to write a thesis Research Question: https://youtu.be/UyDXRe_uOOY SWOT Analysis: https://youtu.be/OmGBUXP18u0 Recommendations: https://youtu.be/mo8zwOOKMcE Conclusion: https://youtu.be/2lgxJTZK7lA Internal Analysis: https://youtu.be/mMoR5yNodhk External Analysis: https://youtu.be/7AOU-Tc5Ts8 Executive Summary: https://youtu.be/RnCDZPiYuu0 Introduction: https://www.youtube.com/edit?o=U&video_id=L16Reunf14w
Views: 177 Britt van Slyck
3.7 Research Strategy: Case Study
If you are having troubles with your research paper, I might have a solution for you. My full course "Research Methods for Business Students" is available on Udemy. Here you can also submit YOUR questions to me and receive FEEDBACK ON YOUR PAPER! As you are my students, the course is only for 9.99 USD with following link: https://www.udemy.com/research-methods-for-business-students/?couponCode=RESEARCH_METHODS_1
Views: 78999 MeanThat
95% of You Will Ignore This 2018 Marketing Strategy | Business Squared Keynote in Australia
This is the greatest marketing strategy for 2018 that I can give any of you... Focus heavily on being successful with social media marketing specifically with Instagram and Facebook. If you don't, your chances of success will be much slimmer than anyone that does. Really happy that I got to give this keynote at Business Squared in Brisbane, Australia! Let me know in the comments below what you thought was the most insight part! ;) Thank you for watching this video. I hope that you keep up with the daily videos I post on the channel, subscribe, and share your learnings with those that need to hear it. Your comments are my oxygen, so please take a second and say ‘Hey’ ;). — Follow my entrepreneurial journey here: https://www.youtube.com/playlist?list=PLfA33-E9P7FA-A72QKBw3noWuQbaVXqSD — ► Subscribe to my channel here: http://www.youtube.com/subscription_center?add_user=GaryVaynerchuk ►Check out my second channel here: http://www.youtube.com/askgaryvee — Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations. Gary is also a prolific public speaker, venture capitalist, 5-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists. Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age. — Check out my Alexa skill!: http://garyvee.com/garyvee365 — Follow Me Online Here: 2nd YouTube: http://www.youtube.com/askgaryvee Instagram: http://instagram.com/garyvee Facebook: http://facebook.com/gary LinkedIn: https://www.linkedin.com/in/garyvaynerchuk/ Snapchat: http://snapchat.com/add/garyvee Website: http://garyvaynerchuk.com Soundcloud: http://soundcloud.com/garyvee/ Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee Planet of the Apps: http://planetoftheapps.com Podcast: http://garyvaynerchuk.com/podcast Wine Library: http://winelibrary.com Official Merchandise: http://garyveeshop.com Subscribe to my VIP Newsletter for exclusive content and weekly giveaways here: http://garyvee.com/GARYVIP
Views: 757215 GaryVee
Green Marketing Strategies - Final Project
Green Marketing Strategies
Views: 160 Endrit Gashi
PhD Research Topics In Strategic Management - Thesis Proposal - Nerd-out Wednesdays
This is relevant for any PhD that is looking for research topics in strategic management, research topics business management, or organizational behavior topics for a thesis. When looking into PhD research topics in strategic management for a thesis proposal (also called dissertation proposal), you should look for: 1. Problems that resonate with you. You have to be interested in it for a long time. 2. Problems that are going to be relevant in 5 years time, not that are relevant right now. 3. Problems that intersect an interesting context, an interesting method, an interesting theory. 4. Problems that are reasonably completed in time. One idea or relationship at a time. When you think it is too simple or dumb, that is perfect. 5. Problems in which you can gather data. You have to be practical, and think about where you can get data easily. Check out the following videos that might be useful for thinking about PhD research topics in strategic management. Problems Encountered During Research – Thesis Help https://youtu.be/sCjhFQicQfs Key Performance Metrics (KPI): Should You Measure The Observable? - Thesis Help https://youtu.be/i7xTC7NRkdU What Paper Attributes Are Most important For Academic Research And Writing? Thesis Help! https://youtu.be/b-XDsLD7N-c What Is The Scientific Research Process? - Thesis Help https://youtu.be/4y9EA4Ts-nE What Areas Of Research In A PhD Will Make Me Most Competitive In The Job Market? - Thesis Help https://youtu.be/VnUwrbn8xWg Advantages/Disadvantages Of Different Research Methods: Surveys To Field Research? - Thesis Help https://youtu.be/lrt1x1whJbQ PhD Supply And Demand - What Is The Supply And Demand Of A Graduate Degree - Thesis Help https://youtu.be/obRmYFwrD6c Find Your Bucket-List - Prioritizing Your Work As A New PhD: Thesis Help https://youtu.be/ATmyhExabhg How To Cope With Uncertainty During A PhD https://www.youtube.com/watch?v=QvKl1EoNbUs How to Write Better And Make Your Writing More Interesting - Thesis Help https://youtu.be/v0Ek_GI5sW0 Should You Focus On Only High Quality Publications? - Thesis Help https://youtu.be/Z5rQgqXtFus How To Complete Your Thesis - A Page A Day Is A Book A Year - Thesis Help https://youtu.be/cG3WBSHEYn8 What Do Thesis Advisors Look For In A Graduate School Applicant? - Thesis Help https://youtu.be/MUleQFANzlE Should You Get Married, Or Have Children During Graduate School? - Thesis Help https://youtu.be/togvGVyJBpw Academic Rankings, Journal Quality, Publish Or Perish, And The Academic Treadmill - Thesis Help https://youtu.be/zJw9xGZgVg8 What Do You Do When You Are Stuck On A Difficult Problem? - Thesis Help https://youtu.be/Fqc_M18GOh8 How To Identify A Thesis Topic - Thesis Help https://youtu.be/3vdEdWkzQaM ************* David Maslach is a research professor of entrepreneurship, innovation, and business strategy, I discuss topics, such as behavioral science, strategy, innovation, and entrepreneurship, and apply these to my new peer proofreading and editing platform. Topics include the sharing economy, altruism, investing in technology, starting a business, and bounded rationality. My favorite videos pertain to incentives, goal setting, and learning from failure to drive behaviors such as weight loss, stopping telemarketers, creating novel technologies, and creating new movements. https://r3ciprocity.com: Peer proofreading and editing platform A new platform where you can earn credits by editing other people's documents. Use these credits to have your own work edited. If you do a good enough job, you can convert these credits to money. The goal of the platform is to get people to 'pay it forward' and help other people out by creating incentives for people to give back. Check out https://www.r3ciprocity.com Please subscribe to the Youtube channel: https://www.youtube.com/channel/UC5spxk7bNDMGPSHjW_8ndZA
Views: 1316 r3ciprocity Team
Life Coach Marketing Strategies
Dr. Michael Craig discusses marketing strategies to find and attract more life coaching clients. http://youtu.be/7UfbPX7lKnc
Views: 53 mycoachtraining
The Perfect Defense: The Oral Defense of a Dissertation
http://www.tamu.edu Dr. Valerie Balester of Texas A&M University talks about how to prepare and what to expect when defending your dissertation.
Views: 657191 Texas A&M University
5 Minute Marketing Plan
Trendsetters' 5 Min Marketing Plan for Mary Kay Independent Sales Director Doyin Olorunfemi. PRODUCTION Video = Canon 60D + Canon 50mm 1.8 Audio = Rode NTG 2 + Zoom H4N Editing = Premiere Pro Title & Graphics = After Effects Music = audiojungle.net
Views: 861 ocubex
Marketing Strategy for the Digital Age with Shama Hyder | PPP106
http://www.ebookpublishingschool.com Shama is the bestselling author several books including Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age. She is the award-winning CEO of The Marketing Zen Group—a global online marketing and digital PR company. She did her grad school thesis on Twitter when it only had a few thousand users. Shama started her own business because she saw opportunities in the field of social media that no one was exploiting. “You could already tell [even at the beginning] that twitter was shaping the Internet,” Shama explains. In this podcast we talk about the history of Twitter and we dive deep into the marketing strategies that work on Twitter and other social media platforms. Here are some of the highlights of our conversation: • Even at the beginning Twitter was shaping the conversation of the Internet. • The power of Twitter is how it allows people to connect and communicate with one another. • One of the first user bases of Twitter were seventh grade teachers teaching evolution and trying to figure out how to introduce a sensitive subject like evolution into the classroom. • When social media was the new thing it was hard to get big companies interested in the opportunity that was there. • The ROI for social media is definitely there otherwise businesses wouldn’t do it. • The nice thing is we have more metrics today than at any other time in human history to figure out what types of marketing are working. • Even so, it can still be difficult to pinpoint exactly piece of marketing was the tipping point in your buying decision. • We can tell a piece of marketing is not working. What we can’t exactly quantify is how much each piece of marketing affects your buying decision. • Marketing isn’t an exact linear equation. • Another reason you know the ROI is there is because digital media is where the audience is. • You may see a product marketed five or six times before you decide to buy it and there’s no way of knowing which of the six instances caused you to make the decision buy the product. Check out The Publishing Profits Podcast show to get weekly interviews from bestselling authors, publishers, literary agents, publishing attorneys and industry experts who share their secrets to publishing success at http://publishingprofitspodcast.com Or subscribe to the podcast show on iTunes at https://itunes.apple.com/us/podcast/publishing-profits-podcast/id788984301?mt=2 Get your book published and professionally marketed by TCK Publishing at http://www.tckpublishing.com/publish-your-book Get more hands-on Kindle publishing and marketing training for free at http://www.ebookpublishingschool.com
Views: 392 Tom Corson-Knowles
Marketing Strategies For Authors (to sell more books)
Marketing Strategies For Authors (to sell more books) In this video, I’m going to share four book marketing strategies and promotion strategies for marketing your book. If you’re wondering how to market a book or even how to market your book online, marketing your book just got easier. These are marketing basics for writers and will make your book promotion and writing a marketing plan for your book a lot easier. If you are getting ready for a book launch these book marketing tips with help you with marketing audiobooks, creating a book promotion video, and so much more. Watch the video I created about my secrets to using HARO to land media coverage here: https://youtu.be/9R2HIWYqdt0 To earn publicity for your book and get more visibility to sell more books, jump in PITCH, PUBLICITY, PROFIT - my three-day media class that will help you pitch you and your business to get publicity and turn it into profit. And yes, this is all without spending money on ads. Sign up for the FREE media class here: https://mediamavenandmore.com/publicity --- Now, let's get SOCIAL: https://Instagram.com/ChristinaAllDay https://Twitter.com/ChristinaAllDay https://LinkedIn.com/in/ChristinaAllDay https://Facebook.com/MediaMavenAndMore https://Pinterest.com/ChristinaAllDay --- Listen to the Become a Media Maven PODCAST here: iTunes: https://mediamavenandmore.com/itunes Google Play: https://mediamavenandmore.com/google Stitcher: https://mediamavenandmore.com/stitcher --- Visit my WEBSITE: https://MediaMavenAndMore.com
Marketing Plan Sample - 5 Simple Steps to Market Any Business
Marketing Plan Sample https://successwithtyson.com/3-steps-attraction-webinar?utm_content=yt-marketing-plan-sample Mоѕt Pорulаr Marketing Plan Sample: Imроrtаnt Cоmроnеntѕ In оrdеr fоr уоur buѕіnеѕѕ tо ѕuссееd, уоu nееd tо mаrkеt your product іn the mоѕt еffесtіvе wау роѕѕіblе. But before thіѕ саn bе done, you will nееd a vеrу іmроrtаnt mаrkеtіng tооl іn thе fоrm of thе mоѕt popular mаrkеtіng рlаn ѕаmрlе. While mаnу business еxреrtѕ саn еаѕіlу рrоvіdе уоu wіth thіѕ, іt is ѕtіll уоur responsibility to know thе соmроnеntѕ оf thе most рорulаr mаrkеtіng рlаn sample. Sо, here thеу are: Thіѕ іѕ probably one оf thе mоѕt іmроrtаnt components оf a mаrkеtіng sample рlаn as it dictates hоw уоu wіll start wіth уоur рlаn. Mаkе sure that thе most рорulаr mаrkеtіng ѕаmрlе рlаn thаt уоu have chosen contains уоur tаrgеt market and іt ѕhоuld be аѕ dеtаіlеd as роѕѕіblе. If you have a rеѕtаurаnt business, іt іѕ a must that the mаrkеtіng sample plan states thе сuѕtоmеrѕ you аrе аіmіng fоr. Yоu саn tаrgеt fаmіlіеѕ wіth kіdѕ, couples, оr tееnаgеrѕ. Thе Fосuѕ оf Yоur Prоduсt in your Marketing Plan Sample Onсе you hаvе already ѕеt thе fосuѕ оf your market, іt іѕ nоw time tо dеtеrmіnе the focus оf уоur рrоduсt. For еxаmрlе, you wаnt tо fосuѕ оn fаmіlіеѕ with kids, thеn, it іѕ a must that уоu mаkе your menu affordable and you need to serve thеm ԛuісklу. So the first two steps of your marketing plan sample involve Identifying your product Benefits and Identifying your target audience. Marketing Plan Sample Dеtаіlѕ аnd Stаtіѕtісѕ After you hаvе successfully determined thе focus of уоur mаrkеt аnd thе focus of your рrоduсt, you саn nоw bасk it up wіth dеtаіlѕ аnd statistics. Mаnу mаrkеtіng ѕаmрlе рlаnѕ will deceive you wіth thеіr flоwеrу wоrdѕ, but іt іѕ іmроrtаnt thаt you gо bу thе mоѕt рорulаr mаrkеtіng plan ѕаmрlе ѕо thаt уоu can be assured оf gооd rеѕultѕ. It muѕt contain сеrtаіn рrоgrаmѕ, tасtісѕ аnd dеtаіlѕ, including ѕоmе ѕtаtіѕtісѕ оn hоw уоur рrоduсtѕ аrе fаrіng іn thе mаrkеt. Yоur marketing ѕаmрlе plan muѕt соntаіn rеturn vіѕіtѕ, сuѕtоmеr reviews, dіnnеrѕ ѕеrvеd аnd mаrkеtіng mеѕѕаgе, аmоng оthеrѕ. Revisions to your Marketing Plan Sample Starting a buѕіnеѕѕ is nоt a ѕіmрlе сhоrе аѕ it rеԛuіrеѕ соmрlеtе dеdісаtіоn аnd оf соurѕе, саріtаl whісh is your hаrd-еаrnеd mоnеу. And ѕо, іt іѕ a muѕt that you rigorously gо thrоugh your mаrkеtіng рlаn ѕаmрlе before finally implementing іt. You need tо rеvіеw and rеvіѕе your marketing plan sample. You nееd tо mеаѕurе results and track реrfоrmаnсе. In thіѕ wау, уоu саn еnѕurе the еffесtіvеnеѕѕ оf thе mоѕt рорulаr marketing рlаn ѕаmрlе that уоu hаvе uѕеd. When уоu believe that еvеrуthіng іѕ nоw good tо go, уоu can аlrеаdу рrераrе fоr the opening of your business. Be sure to continue your research on an effective marketing plan sample http://www.youtube.com/watch?v=mjrguLMxIf0
Views: 389299 Tyson Zahner
Two Automobile Companies   Comparative Study and Marketing Strategies
Download all types of Comparative Study http://managementparadise.com/mba-projects/marketing-project-reports-download/
Views: 130 Prachi Sirdesai
How to Identify Target Market | Target Market Examples
How to Identify Target Market | Target Market Examples https://successwithtyson.com/3-steps-attraction-webinar?utm_content=yt-how-to-identify-target-market If you've been asking yourself, "Who is my target market?" I want to give you some tips in this video that will help you with selecting a target market. Taking the time to identify your target market should really be the first step in your over all attraction marketing strategy. How can you know what will attract your target audience until you know who your target audience is? The target market examples that I give you in this video will really help you with your own target market strategy in figuring out how to identify your target market for your own business. So if you've been looking for some target audience examples in order to develop a market plan for your business. Enjoy this video where I show you exactly how to identify target market for your business https://www.youtube.com/watch?v=hE5z7essD7E
Views: 57943 Tyson Zahner
Tyler Banken Thesis Marketing Plan Concept - TTU Dept. of Landscape Architecture
This video is my development process illustrated for the marketing concept for Texas Tech University Department of Landscape Architecture. This was part of my thesis research and the video is to be included in my thesis defense presentation. Special thanks to Felicia Owens and Matt Walker for filiming Song: "Crystallize" by Lindsey Stirling
Views: 261 Tyler Banken
How To Defend Your Thesis? Top 10 Tips For Success
In this video, I present 10 things we can do to prepare for the oral defense of a (doctoral) thesis / dissertation. I talk about how to deal with nervousness, how to best answer questions that we know the answers to, and how to tackle those questions to which we have no answers. I also share a few additional thoughts or reflections on the practice or oral defenses. You may agree or disagree, these are just my personal views, for the present time. Please LIKE this video if you enjoyed it. Otherwise, there is a thumb-down button, too... :P ▶ Please SUBSCRIBE to see new videos (almost) every week! ◀ ▼MY OTHER CHANNEL (MUSIC AND PIANO TUTORIALS)▼ https://www.youtube.com/ranywayz ▼MY SOCIAL MEDIA PAGES▼ https://www.facebook.com/ranywayz https://nl.linkedin.com/in/ranywayz https://www.twitter.com/ranywayz Animations are made with Sparkol. Music files retrieved from YouTube Audio Library. All images used in this video are free stock images or are available in the public domain. The views expressed in this video are my own and do not necessarily reflect the organizations with which I am affiliated. #ThesisDefense #OralDefense #RanywayzRandom
Views: 219196 Ranywayz Random
Marketing Plan presentation
We are business management degree students from Sunway University. We are doing our assignment on the marketing plan, representing the GNC Holdings Inc to present our product - Pronic.
Views: 4682 Y M
Practical Business and Marketing Advice for Dominating 2019 | Keynote at NAC | Philippines, 2018
I'm fired up about this keynote that I gave at the National Achievers Congress in Manila in the Philippines, but at the same time, even though it's not a new epiphany by any means, I'm seeing that while so many of you are consuming my content and listening to what I'm saying, the majority of you are lacking in execution. Please, don't let this 2018 marketing strategy and business advice just go in one ear and out the other. Listen, learn, and then do. By the way, if you're not listening to my podcast, you're really missing out. This is by far the easiest way to consume my content when you're driving to work, on the subway, or at home cooking. Go check it out 🔥👇 http://garyvee.com/audioexperience — Share this video on Twitter: https://garyvee.com/TweetManilaNAC — If you haven't joined my #FirstInLine community, you need to jump on it ASAP! By joining #FirstInLine, my messaging program, you get details on exclusive giveaways that I'm doing, updates regarding my keynotes/conferences, and more ;) You can join here: https://garyvee.com/JoinFIL Thank you for watching this video. I hope that you keep up with the daily videos I post on the channel, subscribe, and share your learnings with those that need to hear it. Your comments are my oxygen, so please take a second and say ‘Hey’ ;). — Get my new shoe here: https://garyvee.com/GaryVee003 — Follow my entrepreneurial journey here: https://www.youtube.com/playlist?list=PLfA33-E9P7FA-A72QKBw3noWuQbaVXqSD — ► Subscribe to my channel here: http://www.youtube.com/subscription_center?add_user=GaryVaynerchuk ►Check out my second channel here: http://www.youtube.com/askgaryvee — Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations. Gary is also a prolific public speaker, venture capitalist, 5-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists. Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age. — Check out my Alexa skill!: http://garyvee.com/garyvee365 — Follow Me Online Here: 2nd YouTube: http://www.youtube.com/askgaryvee Instagram: http://instagram.com/garyvee Facebook: http://facebook.com/gary LinkedIn: https://www.linkedin.com/in/garyvaynerchuk/ Snapchat: http://snapchat.com/add/garyvee Website: http://garyvaynerchuk.com Soundcloud: http://soundcloud.com/garyvee/ Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee Podcast: http://garyvaynerchuk.com/podcast Wine Library: http://winelibrary.com Official Merchandise: http://garyveeshop.com Subscribe to my VIP Newsletter for exclusive content and weekly giveaways here: http://garyvee.com/GARYVIP
Views: 98247 GaryVee
Advertising and the role of translation in international marketing strategies
This is a video introducting my graduation thesis: Advertising and the role of translation in internation marketing strategies. http://advertisit.wordpress.com/ Special thank to our Headmaster Adriana Bisirri and our Professor Claudia Piemonte and the university "SSML Gregorio VII" http://bisirri.wordpress.com/about/ http://www.astrambiente.it/ http://www.gregoriosettimo.eu/
Views: 438 cladimarco
Finding a thesis topic (03:27 min)
This video describes various ways to find a thesis topic.
Piedmont Avenue Consulting Marketing Strategies with David Mitroff, Ph.D.
It's as simple as Puppy Dogs and Ice Cream! David Mitroff reviews Marketing Strategies including Traditional Marketing / Selling versus Engagement Marketing / Selling. Today we can use Social Media for both Active Marketing and Passive Marketing to achieve greater marketing awareness and increase sales. Tricks to boost engagement marketing. Piedmont Avenue Consulting was founded by David Mitroff, Ph.D., to meet the growing needs of the consulting relationships he has built with organizations and business owners in the San Francisco Bay Area and beyond over the last 15 years. Learn more at http://www.piedmontave.com and http://www.DavidMitroff.com
Views: 436 David Mitroff
Paper presentation on the topic marketing strategies of food chains
This video is about the marketing strategies of international food chains to capture market in India. The paper is presented by Ms Aarti Chopra, Assistant Professor of St. Xavier's College Nevta in an international conference in Jaipur.
Views: 576 Aarti Chopra
How to write a research Proposal ?
How to write a research Proposal for phd application - This lecture explains how to write a research proposal step by step. This video guidance will teach you the components of a research proposal including the following - Title of research proposal Introduction Background research Literature review materials and methods watch the full video to know more about writing a research proposal in details. importance of the research and the conclusion of the research proposal. below is the references used to make this video- 1. Mohd Sidik, Sherina & Mmed, Sidik & Med, Fam. (2005). HOW TO WRITE A RESEARCH PROPOSAL. The Family Physician. 13. 2. Hailman, JP, and KB Strier. 1997. Planning Proposing and Presenting Science Effectively: A Guide for Graduate Students and 3. Researchers in the Behavioral Sciences and Biology. Cambridge University Press, Cambridge, UK. 128pp 4. Pechenik, JA. 2004. A Short Guide to Writing About Biology. Pearson Education Inc., Boston, MA. 302pp 5. Smith, RV. 1990. Graduate Research: A Guide for Students in the Sciences. Plenum Press, New York, NY. 292pp For more information, log on to- http://www.shomusbiology.com/ Get Shomu's Biology DVD set here- http://www.shomusbiology.com/dvd-store/ Download the study materials here- http://shomusbiology.com/bio-materials.html Remember Shomu’s Biology is created to spread the knowledge of life science and biology by sharing all this free biology lectures video and animation presented by Suman Bhattacharjee in YouTube. All these tutorials are brought to you for free. Please subscribe to our channel so that we can grow together. You can check for any of the following services from Shomu’s Biology- Buy Shomu’s Biology lecture DVD set- www.shomusbiology.com/dvd-store Shomu’s Biology assignment services – www.shomusbiology.com/assignment -help Join Online coaching for CSIR NET exam – www.shomusbiology.com/net-coaching We are social. Find us on different sites here- Our Website – www.shomusbiology.com Facebook page- https://www.facebook.com/ShomusBiology/ Twitter - https://twitter.com/shomusbiology SlideShare- www.slideshare.net/shomusbiology Google plus- https://plus.google.com/113648584982732129198 LinkedIn - https://www.linkedin.com/in/suman-bhattacharjee-2a051661 Youtube- https://www.youtube.com/user/TheFunsuman Thank you for watching the video lecture on how to write research proposal step by step. Stay tuned to know more about the research proposal writing style for phd.
Views: 179778 Shomu's Biology
Writing a research proposal
Writing a research proposal
Views: 641157 DrSamFiala
2012 Three Minute Thesis Winner - Sumaiya Ahmed
Please watch: "UNSWTV: Entertaining your curiosity" https://www.youtube.com/watch?v=bQ7UO8nxiL0 -~-~~-~~~-~~-~- Sumaiya Ahmed (School of Marketing, Australian School of Business) gives her winning presentation in the 2012 UNSW Three Minute Thesis competition - "The waiting game in the movie industry: Timing decisions for DVD release". The 3 Minute Thesis (3MT) is an academic competition for PhD and Research Masters candidates. With just three minutes to give a compelling presentation on their thesis topic and its significance, the 3MT competition forces research candidates to consolidate their ideas and crystallise their research discoveries. Graduate Research School http://research.unsw.edu.au/units/graduate-research-school ---------------------------------------------------------------------------------------------------------------- Sumaiya Ahmed (School of Marketing, Sekolah Australia Perniagaan) memberikan beliau memenangi persembahan pada tahun 2012 UNSW Tiga pertandingan Tesis Minit - "Permainan menunggu dalam industri filem: keputusan Timing untuk keluaran DVD". The Tesis 3 minit (3MT) adalah pertandingan akademik untuk PhD dan Sarjana Penyelidikan calon. Dengan hanya tiga minit untuk memberikan persembahan yang menarik mengenai topik tesis mereka dan kepentingannya, yang 3MT calon pasukan pertandingan penyelidikan untuk menyatukan idea-idea mereka dan kenyataan-penemuan penyelidikan mereka. School Penyelidikan Siswazah http://research.unsw.edu.au/units/graduate-research-school ---------------------------------------------------------------------------------------------------------------- Sumaiya Ahmed (School of Marketing, Australian School of Business) lui donne gain de présentation dans le UNSW Trois concours Minute de thèse 2012 - "Le jeu d'attente dans l'industrie du film: les décisions de temporisation pour la sortie DVD". La thèse de 3 Minute (3MT) est un concours académique pour doctorants et masters recherche candidats. Avec seulement trois minutes pour donner une présentation convaincante sur leur sujet de thèse et de son importance, les candidats de recherche des forces de la concurrence 3MT de consolider leurs idées et cristallisent leurs découvertes de la recherche. Graduate Research School http://research.unsw.edu.au/units/graduate-research-school ----------------------------------------------------------------------------------------------------------------
Views: 114297 UNSW
New Green Marketing Strategies for Copier Dealers
REACH NEW PROSPECTS WITH ENVIRONMENTALLY-FRIENDLY PRINTING STRATEGIES. Visit just about any dealership's website and you'll find a page on "Green Printing Strategies". What does that really mean? Are there things you could do to help your customers be more environmentally-friendly? Do prospects really care about this? The reality is that there are segments of the market that are very concerned about sustainability. And, in our highly-competitive industry with little differentiation, a true environmentally-friendly strategy could be the difference between winning and losing. So, how do you market a green print strategy? To answer these questions we've invited our friends at Print Releaf to share their insights. Print Releaf's innovative solution helps companies replant the trees their office has consumed. YOU WILL LEARN * What segments of the market are most concerned about sustainability * The true impact of printing and copying * Smart strategies to offset paper usage * Marketing strategies to differentiate your dealership
Views: 223 dealer marketing
Dissertation Topic:- Impact of Online Marketing on Profits of Ebay
This video focused on research conducted on impact of online marketing on profits of Ebay Author:- Raja Haseeb Fayyaz
Views: 138 Raja Haseeb Fayyaz
The Effectiveness of Marketing Strategies in Social Media
Authors: Panagiotis Adamopoulos, Vilma Todri Abstract: This paper studies a novel social media venture and seeks to understand the effectiveness of marketing strategies in social media platforms by evaluating their impact on participating brands and organizations. We use a real-world data set and employ a promising research approach combining econometric with predictive modeling techniques in a causal estimation framework that allows for more accurate counterfactuals. Based on the results of the presented analysis and focusing on the long-term business value of marketing strategies in social media, we find that promotional events leveraging implicit or explicit advocacy in social media platforms result in significant abnormal returns for the participating brand, in terms of expanding the social media fan base of the firm. The effect is also economically significant as it corresponds to an increase of several thousand additional new followers per day for an average size brand. We also precisely quantify the impact of various promotion characteristics and demonstrate what types of promotions are more effective and for which brands, while suggesting specific tactical strategies. For instance, despite the competition for consumers' attention, brands and marketers should broadcast marketing messages on social networks during the time of peak usage in order to maximize their returns. Overall, we provide actionable insights with major implications for firms and social media platforms and contribute to the related literature as we discover new rich findings enabled by the employed causal estimation framework. ACM DL: http://dl.acm.org/citation.cfm?id=2788597 DOI: http://dx.doi.org/10.1145/2783258.2788597
10 Questions YOU Need to Answer in Your Marketing Plan
Marketing plans are often neglected or ignored by business owners. But putting together a good marketing plan can actually SAVE you thousands and make you even more, because planning keeps you on track and focused. In putting together a good marketing plan you need to ask yourself and answer ten questions! http://compassroseconsulting.com/marketing-plan Learn how to put your marketing plan together. Don't neglect it and use the hope and winging it strategy. They just do not work!
BUSM241 Marketing Plan Group #20
Nike Twitch
Views: 1578 Justin Molinaro
Nominee Dutch Marketing Thesis Award 2013: Rik Posthumus on Product Placement for Tilburg University
Help me, and Tilburg University, to win the award for the best marketing thesis of the Netherlands by liking my video on Facebook: https://www.facebook.com/photo.php?v=559172154105359. Thanks!! Abstract: Purpose -- This thesis examines to what extent disclosing product placement influences the brand awareness, the attitude toward the brand and purchase intention of the placed products. Design/methodology/approach -- In a unique cooperation with the largest commercial broadcaster of the county an online experiment has been carried out, using a 2 (product placement disclosure present vs. product placement disclosure absent) experimental design. A non-student sample, a real program and a real product placement were used. Furthermore, the legislation was followed into greatest detail. Findings -- Disclosing product placement has been found to positively influence the effectiveness of product placement as an advertising mechanism. However, this positive effect is restricted to brand recall only. Attitude toward the brand and purchase intention did not differ significantly between the disclosure and no-disclosure condition. Practical implications -- Two main practical implications stem from this research. Firstly, for the Government it is advised to alter the regulations, as this regulation is expected to benefit advertisers instead of protect consumers. Increasing disclosure times might be a good strategy. Secondly, for advertisers, there is no reason to believe that the change in regulations will have negative consequences. Moreover, when advertisers use product placements as a tool for the creation of brand awareness, particularly brand recall, product placement might be even more effective than before. Originality/value -- To the best of our knowledge no study has investigated the effect of this type of product placement disclosure and product placement on its effectiveness in television shows. Moreover, since the (European) Government has made it mandatory for implementing product placement as an advertising instrument, the findings of this research can be considered of considerable value. Finally, this is the first study to examine the influence of disclosing product placement on behavioral outcomes, in this case purchase intention. Keywords -- Product placement, disclosure, persuasion knowledge, effectiveness, priming, brand awareness, brand attitude, purchase intention, consumer awareness, sponsorship.
Views: 530 Rik Posthumus
Video Marketing for Architects
http://businessofarchitecture.com/yt Opportunities to get your architecture firm's name out there are exploding. Here are 2 examples of architecture firms using video marketing. One is a large firm with multiple locations, the other firm is run by a sole practitioner. Check it out.
1.3 Exploratory, Descriptive and Explanatory Nature Of Research
If you are having troubles with your research paper, I might have a solution for you. My full course "Research Methods for Business Students" is available on Udemy. Here you can also submit YOUR questions to me and receive FEEDBACK ON YOUR PAPER! As you are my students, the course is only for 9.99 USD with following link: https://www.udemy.com/research-methods-for-business-students/?couponCode=RESEARCH_METHODS_1
Views: 115849 MeanThat
How to Develop Key Performance Indicators
Your Key Performance Indicators are the vehicle to tell the story of your organization’s strategic performance. Learn how to develop your Key Performance Indicators to manage the performance of your strategic plan. Want more practical tips and insights on strategic planning? Subscribe to our channel here - https://www.youtube.com/channel/UCc5cYNhQ8oYNdjmXBy7Z-ug Download a FREE Complete Guide to Strategic Planning - http://onstrategyhq.com/complete-strategy-guide/ Follow us on Facebook - https://www.facebook.com/OnStrategyHQ/?fref=ts Connect with us on LinkedIn - https://www.linkedin.com/company/onstrategy Connect with Erica Olsen on LinkedIn - https://www.linkedin.com/in/ericajolsen
Views: 169334 virtualstrategist
Thesis Projects - Fashion Master Course | IED Milano
Fashion Marketing, Fashion Communication and Styling and Fashion Design Master Course’s students presented their Thesis Projects. More info: - Fashion Marketing: https://bit.ly/2WEJEPv - Fashion Communication and Styling: https://bit.ly/2LIXsr4 - Fashion Design: https://bit.ly/2Q4DjdD Follow us on: IED Official Facebook: http://po.st/FB_IED IED Official Instagram: http://po.st/IG_IED IED Milano Facebook: http://po.st/FB_IEDMI IED Milano Instagram: http://po.st/IG_IEDMI
Dissertation Writing Editing Services
projectreportconsultant.com Provides The Best Dissertation Services o Business Project Report Writing o Business Technical Project Report Writing o Business Progress Reports Writing o Strategy Consulting Project Report Writing o Feasibility Studies Project Report Writing o Business Plan Consulting Project Report Writing o Marketing Plan Project Report Writing o Market Research Project Report Writing o Dissertation Title selection  Dissertations writing services  Dissertations editing services  Research Proposal for Dissertation  Data Collection for Dissertation  Literature Source / Collection  Data Analysis for Dissertation  Synopsis Help for Dissertation o Thesis writing services  PhD, MPhil Thesis Reports o Assignments writing o Coursework writing o Essays writing (ebrandpd1116) Contact: - Prof. Prakash Bhosale Phone\ WhatsApp: +91 8424876285.+91 9987613486 Email:[email protected], [email protected], [email protected] (If I am not available then leave your message by email / SMS / WhatsApp – I will revert soon)
Views: 22 Prakash Bhosale
Beth Karlin Ph.D. Thesis Defense
Beth Karlin Candidate for Ph.D. in Social Ecology Ph.D. Dissertation Defense Wednesday, April 23rd , 2014 Social Ecology I, Room 112 1:00 - 3:00 PM Residential Energy Feedback: Research, Technology, and Potential for the Informed Home Research Summary: Scientists and elected officials agree that climate change is an issue that can no longer be ignored and residential energy use is a prime target for reducing emissions, accounting for over 20% of annual emissions. One promising strategy for promoting conservation is the provision of feedback about energy use. Feedback -- the process of giving people information about their behavior to reinforce and/or change behavior--is receiving increasing attention due to changes in technology and infrastructure that allow information to be collected, processed, and sent back to consumers quickly and cheaply. Many programs and products have emerged in recent years, demonstrating political and technical potential for wide-scale provision of energy feedback. However, past work has been critiqued for its lack of theoretical rigor; many have called for more attention to the conditions under which theories are successful in explaining conservation. This research presents an interdisciplinary, mixed methods approach to understanding the role of feedback in residential energy conservation through five distinct, yet interrelated approaches: (1) literature review and integration into a new Eco-Feedback Intervention Theory (eFIT) (2) meta-analysis of past research on residential energy feedback, (3) taxonomy of energy feedback technology, (3) mixed-methods analysis of naturalistic energy feedback users, and (4) introduction and psychometric testing of a Usability Perception Scale (UPscale). As a whole, it seeks to extend what is known about energy feedback and to make suggestions for future research and practice. While there much research addressing whether feedback works, there has been little research into the more nuanced questions of how and for whom it works best. The present research aims to address this need. Biography: Beth founded and directs the Transformational Media Lab in the Center for Unconventional Security Affairs (CUSA), where she studies the psychology of leveraging new media and technology for social impact. Current projects investigate public acceptance of technology, documentary film, and digital activism. Beth has over a dozen publications in venues ranging from Peace Studies to Persuasive Technology and lectures regularly on Transformational Media and the Psychology of Sustainability. She is active in the American Psychological Association's Division 34 (Environmental Psychology), currently serving as Treasurer and Program Chair for the 2014 Convention. Beth holds a Bachelor of Arts (BA) in Psychology and Spanish from the University of Redlands and a Masters in Public Administration (MPA) from California State University, Long Beach. Prior to beginning her doctoral studies, she spent a decade working in K-12 education, holding positions as a teacher, counselor, curriculum consultant, and school administrator. After graduation, Beth will be staying at CUSA and working on the NSF-funded Flood RISE project, investigating the role of parcel-level flood modeling coupled with transformative communication strategies to improve flood resilience. The project aims to articulate a strategy for effectively translating climate science into actionable information to catalyze behavioral change. Dissertation Committee: Dr. Dan Stokols (Chair), Dr. Richard Matthew, and Dr. Joanne Zinger
Views: 112160 ZarlabUCLA
The 17-minute Guide to Enterprise Software Sales — The Startup Tapes #029
Subscribe by email to be alerted of new tapes: http://eepurl.com/cfiLt5 See all previous tapes on: http://tapes.scalevp.com From Amazon Web Services to Slack, Salesforce, Box & beyond, more & more software companies find success in the Enterprise segment. Dale & Tim grab a whiteboard to explore: 1. How Enterprise Sales differ from other models of Software Sales 2. Why different sales models require different product, 3. How to think about staffing your Sales team. 4. The difference between Inbound & Outbound Enterprise sales. … In less than 20 minutes. Guest: Dale Chang Scale Venture Partners https://twitter.com/daleschang Host: Tim Anglade Executive in Residence at Scale Venture Partners https://timanglade.com/ https://twitter.com/timanglade The Startup Tapes chronicle the highs & lows of building a startup, through candid interviews with founders, operators & advisors. Tim Anglade, an Executive-in-Residence at Scale Venture Partners and formerly with Realm, Apigee, and Cloudant leads the project with the goal to de-mystify the process through which startups emerge, grow & succeed. His unfiltered interviews transcribe the conversations we often hear in the boardroom, amongst our portfolio community and with entrepreneurs and partners we engage with every day. Learn more about Scale Venture Partners at http://www.scalevp.com. For guests suggestions, feedback or questions, email [email protected]
Views: 20077 scalevp
Research Proposal Example
Some guidance and description about our CIT300 Research Proposal.
Views: 213861 Nicholas Yates
What is the marketing strategy | Slideshare
SlideShare marketing strategies for effective results
How To Present A Research Paper In An Oral Defense | A Guide for Beginners 2019
how to present a research/thesis in an oral defense? This video presents the common tips or ways for students like Senior High School in their Practical Research Oral Defense which is mostly applicable and effective for STEM, ABM, GAS, HUMMS, and TVL students. This video provides my self-experience during my college days in Research class as well as my experiences in teaching Practical Research in Senior High School. Please leave some comments about your experience and your best strategy in your thesis/research defense. Please check this out: What is STEM? Reasons Why You Should Choose STEM https://youtu.be/djGg-3_b0-8 What are the Common Questions Asked in Research Defense for Senior High School? https://youtu.be/6dDcWpzbeC8 Thank you for watching! If you find this video helpful, please do not forget to Subscribe, Like and Post comments below. ✉️ for more info: [email protected]
Views: 46387 sirlester channel
Marketing Management 13
Answer Sheet, Project Reports, Thesis Reports contact [email protected] www.mbacasestudyanswers.com ARAVIND – 09901366442 – 09902787224 Marketing Management Q1. Explain Sales Promotion Techniques Q2. Explain Forms of Direct Marketing. Q3. What do you mean by the term product Life Cycle (PLC) Explain the stages of PLC. Find out in which stage of PLC are the Following product in India, and suggest suitable marketing strategies for each) Tooth Powder b) Microwave Ovens b) Bicycles d) VCRs. Q4. Discuss the role & importance of physical distribution in the consumer products marketing. Q5. Explain Channel conflicts Q6. Give the steps in launching a new product. Also give various methods of test marketing a new Product. Q7. Explain Product Life Cycle in detail .How do marketing strategies change as product moves. through various stages of Life cycle Q8. How will you alter the marketing mix –intensity & composition ,as a product is entering the maturity stage in the lifecycle? How again the marketing mix will have to be modified ,when the same product ,later on, starts showing sales – decline? Answer Sheet, Project Reports, Thesis Reports contact [email protected] www.mbacasestudyanswers.com ARAVIND – 09901366442 – 09902787224
Views: 4 Answer Sheet
Thesis Writing for Business Students: The External Analysis
Thesis Writing for Business Students: The External Analysis How to write your external analysis section The external analysis is be honest is a description and analysis of the industry of your case study company. This section plays a part in defining the scope and setting the stage of the issue in your research question. To structure this section, Porter’s Five Forces is an excellent model. It is a model to help asses the level of competition in an industry and help uncover the opportunities and threats that your case study company is facing. The theory is that there are five forces that determine the competitiveness of a market. Three are “horizontal forces”: The Threat of Substitute Products The Threat of Established Rivals The Threat of New Entrants Two are “vertical forces”: The Bargaining Power of Suppliers The Bargaining Power of Buyers Let’s take a look at the The Threat of Substitute Products first. Here the question to ask yourself is: Are there close substitutes for the product? A substitutable product for white sugar might be artificial sweetener, brown sugar, maple syrup. Note that a competitor brand of white sugar is not considered a substitute product, but a competitor product. To assess the threat of substitute products, you might consider: relative price of substitutable products the relative functionality of these products: for example - there is a clear difference in taste between honey & white sugar. What are the switching costs? If you are used to baking with white sugar, it’s cumbersome to figure out what the corresponding amount of an artificial sweetner is. That could be considered a high switching cost. How many substitute products are there? Are they easily available? Next is The Threat of Established Rivals. A rival is a close competitor. For the Ski Resort, this would be other ski resorts. The main question to ask yourself is how intense is the competition between these companies? To assess The Threat of Established Rivals you should consider: The number of companies in the industry The degree of transparency. Is it easy to see what your competitors are up to or are they super secretive like Apple? What competitive advantages are there in the industry? How heavily does marketing play into competitiveness? How does innovation play a role in the competitiveness of the industry? Third is the Threat of New Entrants. That is - how easy is it a new company to enter the industry? You should consider: Barriers to entry: Take Ski Resorts as an example. You need land on a mountain range. This is likely expensive land. The capital requirements to startup. For a ski resort, you need to buy and install lifts. That’s not cheap! Customer loyalty to established brands. How hard will it be for a new entrant to acquire market share? Economies of scale. For example, do existing companies have a cost advantage because of their scale of operation? Government Policy. Not only is the land on the mountain range expense, but it is probably also under heavy regulation. You can just build or do whatever you want there. Fourth is The Bargaining Power of Suppliers. To asses their bargaining power, you should ask yourself How easy is it for Suppliers to drive up prices? Here you should think about: What are the switching cost for the case study company to switch to another supplier? Number of suppliers in the industry: The more suppliers, the more rivalry there is between them and the lower is the bargaining power of the suppliers. Last is the Bargaining Power of Buyer. Just like Supplier Power, To help assess the power of the buyer, you should ask yourself How easy is it for buyers to drive up prices? Things you might consider include: The switching cost of the buyer and the number of competitors. In Innsbruck there are a lot of Ski Resorts and there are all easily accessible. Unless the buyer has a season pass to a specific ski resort, the switching costs are low. How expensive is it for the company to acquire a new customer? For many companies, this is question of marketing costs. The buyer has more bargaining power if it is expensive for the company to acquire a new customer. What substitute products are there? How price sensitive is the buyer? The Case Study Method for graduate and undergraduate Business Students writing a thesis, dissertation, masterarbeit, bachelorarbeit, bachelor project, bachelors thesis, masters thesis. Keywords: market analysis, competitive analysis, industry analysis Learn more: Research Question: https://youtu.be/UyDXRe_uOOY SWOT Analysis: https://youtu.be/OmGBUXP18u0 Strategies: https://youtu.be/VbVgt4fSApg Recommendations: https://youtu.be/mo8zwOOKMcE Conclusion: https://youtu.be/2lgxJTZK7lA Internal Analysis: https://youtu.be/mMoR5yNodhk
Views: 225 Britt van Slyck
Digital marketing-Effective thinking-Does an MBA Require a Thesis?
Researchers in management and management students (all over the world) If you are having problems in carrying out scientific research, We can solve your research problems. More information: http://abasaltian.com/?p=5503 http://abasaltian.com/home-for-management-students/ Analysis with SAS - Analysis with STAT - Analysis with MiniTab - Data Collection - Data Mining – Modelling- DISSERTATION (HELP) - PhD Topic Selection - Problem Identification Research Proposal and …. contact us: [email protected]